Referral Marketing

Referral Marketing Jobs

40 jobs found

Today

Marketing Coordinator

Custom Home Care Chicago, IL

Chicago, IL

Today

$60k - $65k/yr Full time Marketing Campaign Management Client Outreach

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Job Description

Custom Home Care offers a collaborative, community-focused environment with a clear mission to support families and senior clients. This onsite, full-time Marketing Coordinator role in Chicago provides the chance to shape lead management, marketing support, events, online presence, and community outreach to boost brand awareness and referrals. The position requires a bachelor’s degree in Marketing or a related field and at least two years of marketing or sales experience. A comprehensive benefits package supports your well-being and work-life balance.

Benefits

Dental insurance
Health insurance
Paid time off
Vision insurance

Position details

Location: Chicago, IL (onsite). Employment type: Full-time. Salary: $60,000 - $65,000 per year. Education: Bachelor's degree in Marketing or related field. Experience: 2+ years in marketing or sales.

Responsibilities

Manage inquiries from prospective clients and families by phone; maintain up-to-date lead and inquiry databases, track follow-ups, and ensure timely communication throughout the engagement.
Create and send monthly and quarterly email campaigns via Constant Contact for referral partners, prospects, families, and employees; keep contact lists current to support outreach efforts.
Provide marketing and administrative support by developing collateral for campaigns, events, and recognition initiatives; assist with multi-channel marketing programs across advertising, direct mail, digital marketing, and events.
Collaborate with the Graphic Designer to develop and refresh marketing materials; basic design skills are required, with Canva experience preferred.
Liaise with community partners by phone and email to plan and confirm details for special events and educational programs.
Lead the planning and execution of off-site events and educational programs in partnership with community organizations, covering logistics, materials, refreshments, setup, and teardown.
Plan and coordinate annual signature events such as Ice Cream Socials, National Caregivers Day, and Nurses Week celebrations with multiple community partners.
Prepare and maintain sales, marketing, and event reports, tracking outcomes and participation.
Represent the organization at networking events, health fairs, and external community engagement opportunities to increase visibility and relationships.
Develop and maintain relationships with key referral sources and community partners to generate new business opportunities and strengthen community presence.
Develop, organize, and maintain engaging content for the agency's social media and other digital marketing channels.

Requirements

Bachelor's degree in Marketing or related field
2+ years of experience in marketing or sales
Strong verbal and written communication skills
Experience working in the senior living industry
Solid understanding of core marketing principles
Proficiency in SEO and social media marketing strategies
Proficiency with Constant Contact and Canva; WellSky or other healthcare CRM experience preferred
Knowledge of content marketing, community outreach, referral marketing, B2B relationship marketing, email marketing, and marketing automation
Experience in performance marketing and e-commerce platforms
Proficient with Google Workspace (Gmail, Docs, Sheets, Slides, Calendar, Drive)
Available to work some weekends and be on call as needed
Ability to travel locally using own vehicle; valid driver’s license and auto insurance required

Technologies

Constant Contact
Canva
Google Workspace
WellSky

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Today

Marketing Director – Skilled Nursing Facility

Huntsville Healthcare Huntsville, TX

Huntsville, TX

Today

Full time Marketing Senior Business Development

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Job Description

Marketing Director for a Skilled Nursing Facility at Huntsville Health Care Center in Huntsville, TX, focused on driving census growth through field-based referral development in a competitive Texas market.

Responsibilities

A high energy, field based development role aimed at boosting census by cultivating strong referral networks.
Build and nurture relationships with hospitals, physicians, discharge planners, case managers, LTACHs, home health agencies, hospice providers, and community groups.
Engage daily with referral sources to generate skilled nursing admissions.
Oversee referrals from initial inquiry through the admission process.
Track pending referrals and insurance authorizations, ensuring timely follow up.
Coordinate with interdisciplinary teams to ensure smooth resident transitions.
Represent Huntsville Health Care Center within the community to raise visibility.
Develop new referral partnerships while strengthening existing ones.
Monitor referral trends and implement strategies to increase occupancy.
Serve as a trusted resource for healthcare professionals across the territory.

Requirements

Previous marketing or admissions experience in a Skilled Nursing Facility.
Proven success in increasing census within a SNF setting.
Strong understanding of Medicare, managed care, insurance authorizations, and hospital discharge processes.
Experience building referral relationships with hospitals and physicians.
Excellent communication and relationship-building skills.
Self-motivated professional who requires little supervision.
Valid driver’s license with reliable transportation.

Benefits

401(k)
401(k) matching
Dental insurance
Employee assistance program
Employee discount
Health insurance
Health savings account
Life insurance
Paid time off
Referral program
Vision insurance

The ideal candidate

Loves being out in the field each day.
Is energized by networking and relationship building.
Understands that every referral matters.
enjoys healthy competition and surpassing census goals.
Knows how to earn trust with referral partners.
Can independently manage the territory and prioritize opportunities.
Takes ownership of results and celebrates occupancy growth.

This position is best for someone who

Prefers being on the road rather than at a desk.
Enjoys meeting new people every day.
Understands the urgency of post-acute admissions.
Has successfully marketed a skilled nursing facility before.
Wants the freedom to build relationships while making a direct impact on facility success.

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7d ago

B2B Marketing Manager

SWAPP LAW PLLC Spokane, WA

Spokane, WA

7d ago

$60k - $75k/yr Full time Manager Marketing B2B

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Job Description

SWAPP LAW PLLC offers an onsite B2B Marketing Manager role in Spokane, WA. The position carries a yearly salary between USD 60,000 and 75,000 and requires at least two years of relevant experience with an Associate’s degree or higher. You will serve as the dedicated bridge between the firm and a network of medical providers, leading marketing initiatives, referral programs, and communications strategies tailored to the Personal Injury practice. This role emphasizes strategic relationship building, cross functional collaboration, and data driven growth.

Responsibilities

Relationship Management: Cultivate and maintain trust-based partnerships with medical directors, practice managers, and referring physicians.
Strategic Growth Planning: Design and execute customized marketing plans for the firm, using local market data alongside operational and analytic insights to achieve goals.
Referral Network Development: Identify and pursue new partnership opportunities to expand the provider network and increase referral volume.
Marketing Campaigns: Support the rollout of marketing initiatives, including firm community events, and assist with campaigns to raise brand awareness.
Enablement & Resources: Create and distribute high quality marketing assets and training materials to empower providers to promote the firm.
Performance Analysis: Track and report on KPIs such as referral counts, case acquisition costs, and program ROI to refine strategies and meet targets.
Cross-Functional Collaboration: Serve as the primary regional contact for provider marketing needs and coordinate with the corporate office to ensure quarterly and annual goals are met.

Requirements

Education: Associate’s degree or higher in Marketing, Business, or a related field.
Experience: 2-5 years in B2B marketing, partnership management, or physician liaison roles; prior experience with a Personal Injury Law Firm is a plus.
Technical Skills: Proficiency with CRM software, marketing automation tools, and data analytics platforms, or the ability to learn quickly.
Soft Skills: Exceptional interpersonal, negotiation, and written communication abilities with the capacity to influence and make recommendations.
Language: Bilingual in English and Spanish is a plus.
Background: Able to pass a background check, including driving history.

Technologies

CRM software
Marketing automation tools
Data analytics platforms

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12d ago

Hospice or Home Health Marketing Coordinator and Community Liaison

Summerlin Hospice Las Vegas, NV

Las Vegas, NV

12d ago

$36k - $180k/yr Full time Marketing Business Development Campaign Management

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Job Description

Marketing leadership opportunity in Las Vegas for hospice and home health, focused on campaigns, referral networks, materials, events, and performance analysis.

Responsibilities

Develop and launch integrated marketing campaigns to boost brand visibility and referral flow.
Build and nurture relationships with healthcare professionals, referral sources, and community organizations.
Create persuasive marketing materials across brochures, digital content, and event promotions.
Plan and execute events, community outreach, and educational sessions to drive engagement.
Monitor performance metrics, optimize strategies, and report on campaign outcomes.

Requirements

3+ years of Home Health and Hospice marketing experience (required).
2 years of Community Liaison / Marketer experience (required).

Experience

Hospice Marketing: 1 year (Preferred).
Community Liaison / Marketer: 2 years (Required).

Languages

Tagalog (Preferred).
Spanish (Preferred).

Benefits

Dental insurance
Flexible schedule
Health insurance
Paid time off
Competitive salary potential
Opportunity to build and lead a growing team
Room for creativity and autonomy

Job Details

Location: Hybrid remote in Las Vegas, NV 89147
Salary: USD 36,000 - 180,000 per year
Expected hours: 20 - 40 per week
Job types: Full-time, Part-time, Contract

Application Question

Do you have experience as a Marketer or Community Liaison in the Las Vegas Metro Area?

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14d ago

Marketing & Referral Coordinator

Fairfax Oral and Maxillofacial Surgery Virginia

Virginia

14d ago

$55k - $65k/yr Full time Marketing Business Development Communications

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Job Description

Fairfax Oral and Maxillofacial Surgery offers a full-time, onsite Marketing & Referral Coordinator role across five Fairfax offices in Northern Virginia. This position focuses on expanding the referral network, strengthening the brand, and growing new patient volume through visiting dental offices, events, and collaboration with surgeons. Salary ranges from USD 55,000 to 65,000 per year. The benefits package includes health, dental, and vision coverage, paid time off, paid holidays, a 401(k) with company match, mileage reimbursement for business travel, continuing education opportunities, and professional development support. A Bachelor's degree is preferred.

Responsibilities

Visit referring dental offices across Northern Virginia to build and maintain relationships with dentists and their teams
Reactivate previously inactive referral offices
Welcome new referral offices with marketing materials
Coordinate referral appreciation events and continuing education programs
Maintain detailed referral activity records and CRM data
Collaborate with an external digital marketing agency
Manage Instagram content and the social media calendar
Support efforts to generate Google reviews
Produce quarterly email newsletters
Monitor online reputation and referral trends
Coordinate continuing education events
Organize practice open houses
Represent the practice at community events and sponsorships
Grow brand awareness throughout Northern Virginia
Develop individual marketing plans for each surgeon
Schedule referral visits with doctors
Create physician marketing materials
Track referral trends and identify growth opportunities
Assist with educational presentations and speaking opportunities
Coordinate brochures, signage, referral packets, and patient education materials
Ensure consistent branding across all five offices
Monitor competitors and market opportunities

Requirements

Outstanding communication and interpersonal skills
Organized, self-motivated, and results-driven
Comfortable working independently while managing multiple projects
Strong knowledge of Microsoft Office and Canva
Social media experience
Valid driver's license and reliable transportation
Bachelor's degree preferred

Technologies

Microsoft Office
Canva
Instagram
CRM
Google Reviews

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14d ago

Marketing Specialist/Community Liaison

Stoddard Baptist Global Care Washington, DC

Washington, DC

14d ago

$85k - $91k/yr Full time Marketing Brand Management Business Development

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Job Description

The Marketing Specialist/Community Liaison at Stoddard Baptist Global Care in Washington, DC, on site, manages marketing and external education activities for Stoddard facilities and supports referral relations and market research.

Responsibilities

Shape and promote a positive public image for Stoddard entities by planning programs, educational sessions, community events, and other outreach opportunities.
Create and execute referral-relations programs with hospital discharge planners, case managers, physicians, and managed care organizations.
Apply sales techniques including cold calling and strategic contact planning.
Coordinate the development and distribution of educational materials such as brochures and other marketing collateral.
Support management in crafting advertising materials and communications that accurately reflect Stoddard services to customers.
Contribute to marketing assets like video scripts and ad layouts, then present to management for approval.
Oversee the design and layout of presentations, newsletters, event materials, research papers, and brochures.
Plan and conduct market research activities, including surveys, syndicated material analysis, focus groups, conjoint analysis, and situational modeling, guiding data-driven plans.
Support market share growth through cold calling, contact planning, and monitoring activity via call logs.
Maintain accurate data in the Common Working File, with emphasis on resident face sheets.
Submit monthly Admissions Department reports to vendors and the Executive Clinical Director as required.
Coordinate and approve tours and visits to Stoddard facilities to educate guests.
Assist cross-functional teams with pricing direction, new product launch strategies, and product positioning.
Promote trade shows, events, and advertising campaigns.
Initiate and approve requests to exhibit at conferences or events and deliver community in-service presentations to ensure outreach appropriateness.
Identify opportunities for new program development.
Coordinate with the Admissions team to support positive communication needs.
Periodically accompany the assessment nurse or clinical liaison in the field.
Review assigned marketing projects and existing materials, gathering competitive intelligence.
Arrange presentation aids and provide feedback to speakers as needed.
Develop and coordinate multimedia packages such as brochures, letters, displays, and video for specific assignments.
Develop direct mail programs and monitor campaign performance to ensure success.

Requirements

Minimum of two years of experience in a similar role within a hospital or long term care facility.
Strong analytical and presentation skills with the ability to manage multiple tasks concurrently.
Ability to work under pressure, meet deadlines, and extend hours when needed.
Creative, resourceful, and capable of taking calculated initiatives to meet client expectations.
Excellent communication skills, both in writing and speaking, with the ability to convey insights clearly.
Strong interpersonal skills to effectively engage with clients and stakeholders.
Confident, outgoing personality with forward-thinking and problem-solving abilities.
Ability to listen attentively and translate details into actionable plans.
Team player with a collaborative mindset.
Flexible and responsible for assigned tasks, with willingness to travel extensively.
Working knowledge of social media communications.
Ability to communicate effectively both verbally and in writing.
Professional and compassionate interaction with residents, families, staff, and visitors.
Basic understanding of the health care system, Medicare, Medicaid, discharge planning, community resources, and long-term care regulations.
Knowledge of family and group dynamics; empathetic and attentive demeanor.
Ability to move intermittently during the workday and travel to hospitals and health care facilities.
Proficiency in speaking and documenting in English.
Resilience to cope with mental and emotional aspects of the role.
Good health and emotional stability; capacity to relate to ill, disabled, elderly, and at times challenging individuals.
Bachelor’s degree required.

Technologies

Common Working File

Benefits

401(k) with matching
Dental insurance
Disability insurance
Health insurance
Life insurance
Paid parental leave
Paid time off
Parental leave
Retirement plan
Vision insurance

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18d ago

Admissions and Marketing

Yampa Valley Healthcare Center Craig, CO

Craig, CO

18d ago

$55k - $60k/yr Full time Marketing Business Development Campaign Management

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Job Description

Yampa Valley Healthcare Center in Craig, Colorado, is seeking an Admissions and Marketing Coordinator to oversee the full admissions process from initial referral through resident admission. The role centers on cultivating durable referral partnerships with hospitals, physicians, families, and community organizations to ensure smooth care transitions and solid occupancy. This is an onsite position with a salary range of $55,000 to $60,000 per year.

Position Summary

The Admissions & Marketing Coordinator manages the end-to-end admissions workflow from first referral to resident intake while building and sustaining robust referral networks throughout the community. This role serves as the primary liaison among hospitals, physicians, families, and the facility to ensure a seamless transition of care.

Responsibilities

Cultivate and sustain relationships with hospitals, physicians, discharge planners, case managers, home health agencies, hospices, assisted living communities, senior organizations, and other referral partners.
Schedule and conduct regular in-person visits with referral sources.
Represent the center at community events, networking opportunities, health fairs, and professional meetings.
Develop and execute marketing plans to boost referrals and occupancy.
Track referral trends and identify opportunities for growth.
Maintain referral databases and CRM systems.
Promote the center's services, specialty programs, and clinical capabilities.
Promptly acknowledge and respond to all referrals.
Review referrals for clinical and financial suitability.
Collaborate with nursing leadership and the interdisciplinary team on admission decisions.
Verify insurance eligibility, benefits, authorizations, and payer requirements.
Inform referral sources about admission status.
Arrange transportation and coordinate admission logistics.
Schedule and conduct tours for prospective residents and families.
Act as the primary liaison throughout the admission process.
Meet with residents and families to explain services, expectations, and admission requirements.
Answer questions about Medicare, Medicaid, private insurance, managed care, and private pay options.
Offer compassionate guidance during the transition into the facility.
Ensure admission paperwork is completed accurately and on time.
Obtain required signatures and supporting documentation.
Maintain confidentiality and HIPAA compliance at all times.
Complete all admission documentation and electronic medical record entries.
Verify physician orders and required documentation prior to admission.
Coordinate with nursing, therapy, dietary, social services, and other departments to ensure admission readiness.
Maintain admission logs and census reports.
Track referral outcomes and conversion rates.
Prepare weekly and monthly reports on marketing and admissions.
Maintain records in compliance with state and federal regulations.
Collaborate with the Administrator, Director of Nursing, Business Office Manager, Social Services, Therapy Department, and the Clinical Team.
Participate in morning meetings, census reviews, and interdisciplinary team meetings.
Support customer service initiatives and resident satisfaction efforts.
Assist with special projects and community outreach activities as assigned.

Requirements

Bachelor's degree preferred in Marketing, Healthcare Administration, Business, Communications, or a related field.
Minimum of two years of admissions, marketing, healthcare sales, or skilled nursing experience preferred.
Knowledge of skilled nursing facility operations highly preferred.
Experience verifying Medicare, Medicaid, Managed Care, and commercial insurance.
Strong understanding of hospital discharge planning processes.
Excellent communication, negotiation, and relationship-building skills.
Strong organizational and multitasking abilities.
Proficiency with Microsoft Office and electronic medical record systems.
Valid driver's license with reliable transportation.