Worcester, MA

Marketing Jobs in Worcester, MA

2 jobs found

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17d ago

Event and Retail Marketing Representative

Renewal by Andersen Worcester, MA

Worcester, MA

17d ago

$18 - $20/hr Part time Marketing Brand Ambassador Coordinator

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Job Description

Join Renewal by Andersen in Worcester, MA for an onsite part-time role that blends retail presence with event marketing, backed by a strong culture and clear paths for growth. You will earn between $18.68 and $20.01 per hour, plus uncapped weekly bonuses, with many representatives averaging $25–$30 per hour when incentives are included. Benefit from paid professional training, mileage reimbursement, and Community Partnership and Giveback programs, all within a supportive team environment designed to help you advance.

Hours are primarily evenings and weekends to align with when customers shop and participate in events, with an expected 15 to 20 hours per week. This role includes day shifts and requires on-site presence in Worcester, MA.

Responsibilities

Prepare for and participate in in-person events and retail activations
Communicate brand identity and product information to attendees
Aim to meet or exceed appointment-setting and quality targets within system guidelines
Provide empathetic, world-class service to every customer and co-worker
Join weekly or bi-weekly team meetings

Requirements

Excellent communication skills
Self-motivated and driven
Positive attitude
Kindness toward the public
Willingness to learn and grow
Availability for mostly evenings and weekend hours when consumers shop and attend events

Benefits

Excellent company culture and clear career pathing
Hourly base pay plus uncapped weekly bonuses
Average earnings of $25–$30 per hour with incentives
Paid professional training
Regular contests and additional incentives
Mileage reimbursement for travel
Community Partnership and Giveback Programs

Details

Location: Worcester, MA (onsite)
Job Type: Part-time
Pay: $18.68–$20.01 per hour
Expected hours: 15.0–20.0 per week
Shift: Day shift

Application questions

Do you have reliable transportation and are you able to commute 30–60 minutes each shift?
Are you able to commit to working 3 weekends out of every 4 each month?

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2mo ago

Director of Marketing & Business Development

Lutheran Rehabilitation and Skilled Care Center Worcester, MA

Worcester, MA

2mo ago Closed

$77k - $100k/yr Full time Manager Marketing Senior

This position is no longer accepting applications (closed Jun 17, 2026).

Job Description

In Worcester, Massachusetts, the Lutheran Rehabilitation and Skilled Care Center seeks a Director of Marketing & Business Development to drive growth across its centers. This onsite leadership role focuses on expanding the organization’s brand presence, cultivating a high-value referral network, and guiding data-driven marketing initiatives to support census growth and private-pay expansion. The position offers a salary range of $77,000 to $100,000 per year and requires a bachelor’s degree with at least five years of relevant experience.

Responsibilities

Develop and manage a high-value referral network across hospitals, discharge planners, elder-law attorneys and realtors, assisted living and rest homes, geriatric care managers, senior housing providers and centers, hospice, primary care, home care agencies, faith-based and community organizations; design and execute a targeted community engagement strategy aligned to census growth, private-pay expansion, and Q-Mix.
Serve as the primary external representative and brand ambassador; lead community-based marketing initiatives and private-pay campaigns in partnership with Sales and MARCOMM; ensure consistent, professional brand representation across all touchpoints; monitor market dynamics, competitor positioning, and community perception, adjusting strategy accordingly.
Drive a consistent flow of qualified referrals into Admissions, Sales, and Liaison teams; ensure disciplined handoffs, follow-through, and feedback loops; identify and resolve breakdowns in referral conversion; strengthen internal cross-referral pathways across centers and service lines; build a referral pipeline that is predictable, trackable, and scalable.
Collaborate with center leadership to capture and elevate resident and family testimonials; tell community partnership stories; highlight events and sponsorships; work with MARCOMM to translate field activity into high-impact digital and brand content; provide real-time market insight to inform messaging, positioning, and campaigns.
Maintain rigorous CRM discipline (PCC or equivalent) for all outreach and referral activity; track and analyze referral sources and trends, conversion rates, lead quality, and ROI; deliver consistent reporting and actionable insights to Sales and Marketing leadership; continuously refine strategy based on performance data.

Requirements

Bachelor’s degree in Marketing, Business Development, Communications, Healthcare, or related field — or equivalent experience
Minimum of 5 years in community relations, referral development, marketing, admissions, or partnership roles
Experience building referral networks within healthcare, senior living, or community-based services
Proven success collaborating with Admissions, Sales, or census-driven teams
Demonstrated ability to represent an organization with credibility and professionalism externally
Experience planning and executing community events, outreach initiatives, and campaigns
Proficiency with CRM systems and strong data discipline
Strong communication, influencing, and relationship-building skills
Valid driver’s license with the ability to travel regularly
Ability to operate independently and deliver measurable outcomes in a fast-paced environment

Technologies

CRM systems (PCC or equivalent)

Key Performance Indicators (KPIs)

Growth in active, high-value referral partnerships
Volume and quality of qualified community-based referrals
Private-pay referral growth and contribution to census
Referral conversion rates and source retention
Community event participation, engagement, and impact
Cost per referral/lead
Internal cross-referral volume across the continuum
Contribution of market-driven content (testimonials, stories, campaigns)

Core Competencies

Strategic Relationship Leadership
Market Development & Growth Execution
Executive Presence & Brand Stewardship
Cross-Functional Alignment
Data-Driven Decision Making
Market Awareness & Initiative

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Marketing Jobs in Worcester, MA

Event and Retail Marketing Representative

Director of Marketing & Business Development

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