The Marketing Manager will own the end-to-end marketing for every listing, help shape the firm’s brand presence, and support marketing and administrative operations. This role combines hands-on execution with strategic research to drive listing performance and elevate our marketing efforts.
Responsibilities
- Lead end-to-end marketing for all property listings, including email campaigns, printed collateral, signage, and listing promotions.
- Manage custom single-property websites using vendor and platform tools.
- Coordinate agent-facing listing marketing, including signage, open house promotion and materials, and on-site marketing support.
- Develop and implement innovative marketing strategies for property listings, open houses, and client outreach.
- Conduct ongoing listing marketing research to identify emerging tools, platforms, and tactics.
- Evaluate and introduce new marketing tools to our agents.
- Recommend and implement improvements to the team’s listing marketing processes.
- Design high-quality marketing materials, including brochures, email campaigns, and social media content.
- Manage and grow our social media channels to enhance engagement and community presence.
- Collaborate with the real estate team to ensure consistent brand messaging and alignment with company goals.
- Plan and coordinate events, overseeing promotional efforts and on-site logistics.
- Handle administrative tasks such as lead management, data entry, and communications.
Requirements
- Minimum of 2 years of marketing experience, preferably in real estate; training is provided for the right candidate.
- Canva and/or Adobe Creative Suite (Required).
- Meta Business Suite (Required).
- Instagram (Required).
- Facebook (Required).
- Google Analytics (Required).
- Google Search Console (Required).
- Basic SEO tools (Required).
- Google Workspace (Required).
- HubSpot or experience with CRM/email marketing platforms (Preferred).
- Craft CMS, WordPress, or similar platforms for basic website updates (Preferred).
- Experience with single-property website or listing marketing platforms (Preferred).
- Portfolio showcasing creative work and design experience.
- Experience with SEO, SEM, and web analytics is a plus.
Technologies
- Canva
- Adobe Creative Suite
- Meta Business Suite
- Instagram
- Facebook
- Google Analytics
- Google Search Console
- Google Workspace
- HubSpot
- Craft CMS
- WordPress
Benefits
- Competitive salary commensurate with experience.
- Paid time off.
- Professional development assistance.
- Collaborative and supportive team environment.
- Engagement with the local community through events and initiatives.
About Us
Bozeman Real Estate Group is Bozeman’s highest producing independently owned real estate firm, recognized for deep community roots and a commitment to excellence. Our dynamic team prioritizes collaboration, innovation, and delivering exceptional service to clients. As we grow, we seek a proactive and creative Marketing Manager to own listing marketing from start to finish and to support broader marketing and administrative operations.
Position Overview
The Marketing Manager will oversee the marketing of every listing we take from launch through sale, while shaping our brand presence and ensuring daily operations run smoothly. This role blends hands-on execution with strategic research: you will produce the materials and campaigns that sell our listings today and you will monitor the market to bring new tools, platforms, and approaches to our agents and team processes, adapting to the evolving real estate landscape.
How to Apply
Interested candidates should submit their resume, a cover letter detailing relevant experience, and a portfolio of marketing and design work. Applications can be submitted through Indeed or directly to info@bozemanrealestate.group.
Work Location
Location: Bozeman, MT (onsite). This position requires an on-site presence.
