Cannabis Sales & Marketing Coordinator
Job Description
Grow 788 is seeking a full-time Sales & Marketing Coordinator to strengthen its cannabis brand presence in the field. This hybrid role in Oklahoma City supports growth through dispensary promotions, pop-up activations, events, and ongoing creative campaign development, with a strong focus on measurable brand visibility and customer engagement.
Role Overview
You will plan, coordinate, and execute pop-up events across assigned markets while representing Grow 788 and its brands at cannabis industry and community gatherings where permitted. The position also includes identifying new retail opportunities, supporting account growth alongside sales representatives, and evaluating performance to improve field marketing outcomes.
Key Responsibilities
- Plan, coordinate, and execute pop-up events at dispensaries throughout assigned markets.
- Represent the company at cannabis industry events, trade shows, vendor days, and community events where permitted.
- Create promotional activities designed to increase brand awareness and customer engagement.
- Coordinate event materials, promotional displays, branded merchandise, and marketing collateral.
- Identify new dispensaries, events, and opportunities for brand exposure.
- Build and maintain relationships with dispensary owners, managers, buyers, and budtenders.
- Partner with dispensary teams to coordinate promotional opportunities and brand placements.
- Identify ways to improve product visibility, placement, and sales within dispensaries.
- Develop relationships with dispensary decision-makers and retail staff.
- Work with sales representatives to support account growth and customer engagement.
- Collect feedback from dispensaries and customers to identify opportunities for improvement.
- Support strategy development aimed at repeat business, brand recognition, and product awareness.
- Track event performance, sales opportunities, and overall marketing effectiveness.
- Introduce new and innovative ideas to improve sales and marketing efforts.
- Develop creative promotional concepts, campaigns, and event strategies.
- Research industry trends, competitor marketing, and successful brand activation strategies.
- Identify ways to help the brand stand out in a competitive cannabis market.
- Assist as needed with social media content, marketing materials, promotional campaigns, and brand development.
- Evaluate current marketing efforts and recommend improvements.
- Take ownership of developing and improving the company’s field marketing and promotional strategy.
Required Qualifications
- Previous experience in cannabis sales, marketing, brand development, or field marketing required.
- Experience coordinating dispensary pop-ups, vendor days, brand activations, or cannabis industry events strongly required.
- Ability to travel locally and regionally for events and marketing opportunities.
- Comfort speaking with dispensary owners, managers, budtenders, and customers.
- Strong communication, networking, and relationship-building skills.
- Creative thinker who can develop and execute new marketing ideas.
- Self-motivated with the ability to work independently.
- Strong planning and project coordination skills.
- Proficiency with basic computer programs, social media platforms, and marketing tools.
- Must meet applicable state cannabis industry licensing, registration, and age requirements.
- Experience with what works in dispensary marketing.
- Ability to take an idea from brainstorming through execution.
- Willingness to think outside the box and try new approaches.
- Interest in building and growing a marketing department rather than only completing assigned tasks.
- Established relationships within the cannabis industry are a plus.
Technology & Tools
- Basic computer programs
- Social media platforms
- Marketing tools
Employment Details
- Position: Full-Time
- Schedule: Flexible schedule based on events, dispensary availability, and business needs.
- Travel: Local and regional travel required; occasional overnight travel may be necessary.
- Work Location: Hybrid remote in Oklahoma City, OK 73105
- Compensation: Based on experience
- Pay: $20.00 to $25.00 per hour
- Additional Compensation: Potential performance-based incentives and bonuses based on company goals.
Benefits
- Flexible schedule
Compliance & Policy Requirements
All marketing, promotional, and event activities must comply with applicable state and local cannabis advertising, licensing, and promotional regulations. Events and customer-facing activities must follow applicable age-verification and dispensary policies.