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Google Analytics Marketing Jobs

50 jobs found

3d ago

Email Marketing Specialist (Enrollment Marketing & Communications)

University of Florida Gainesville, FL

Gainesville, FL

3d ago

$50k - $50k/yr Full time Marketing Analytics Campaign Management

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Job Description

Join a results‑driven enrollment marketing team in Gainesville, onsite at the University of Florida. This Email Marketing Specialist role offers a base salary of $50,000 per year and a benefits package that supports health, retirement, time off, and professional development. You will collaborate with Enrollment Management and the broader Marketing and Communications groups to engage prospective students across undergraduate, graduate, certificate, and professional programs, while upholding UF branding and messaging standards.

Benefits

Health, dental, and vision insurance
State retirement plans
Paid time off including approximately 22 vacation days, 13 sick days, and 11 paid holidays per year
Tuition assistance through the UF Employee Education Program
Public Service Loan Forgiveness eligible employer

Responsibilities

Collaborate with the Enrollment Marketing and Communications team to execute the annual enrollment communications plan using CRM platforms
Design and launch campaigns that support divisional enrollment goals and priorities
Partner with Enrollment Management units to craft effective communication and marketing strategies that boost engagement with prospective students
Manage email marketing initiatives, including audience segmentation, personalization, testing, scheduling, automation, and deployment
Ensure communications align with university branding standards and messaging objectives
Create and maintain communication templates and assets within the CRM
Generate and maintain target audience reports and communication lists within CRM systems
Develop audience segmentation strategies to support personalized communications
Maintain workflows and automation processes to ensure timely and accurate outreach
Leverage CRM functionality to improve campaign performance and operational efficiency
Serve as a resource on CRM-related communication processes and best practices
Use enrollment and prospect data to support strategic communications across multiple student populations
Produce reports and audience selections to support marketing and recruitment efforts
Assist stakeholders with CRM reporting and data requests
Analyze performance metrics and identify opportunities for improvement
Maintain strong working relationships with partners and CRM users across Enrollment Management
Stay current on marketing automation and digital communications trends, recommending innovative solutions
Evaluate workflows and champion process improvements, documentation, and automation strategies
Support additional duties and special projects aligned with divisional initiatives

Requirements

Bachelor's degree in a relevant field and one year of related experience, or an equivalent combination of education and experience

Technologies

Salesforce
Slate
HubSpot
Google Analytics
Google Ads

Preferred Qualifications

Strong verbal and written communication skills
Problem-solving mindset that is resourceful, proactive, and collaborative
Experience with CRMs such as Salesforce, Slate, and HubSpot
Experience with Google Analytics and Google Ads
Familiarity with WCAG 2.1 accessibility guidelines
Knowledge of email compliance regulations
Experience with email marketing and marketing automation technologies
Excellent attention to detail, accuracy, and time management
Ability to collaborate effectively with diverse audiences and adapt approach as needed
Team-oriented with the ability to thrive in a collaborative environment

Application Materials

Cover letter
Resume
List of references

Application must be submitted by 11:55 p.m. ET on the posting end date.

Posting Information

Advertised: July 20, 2026
Applications close: August 3, 2026

Health assessment required: No

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3d ago

Digital Marketing Analytics Specialist

California State University Pomona, CA

Pomona, CA

3d ago

$5,877 - $6,114/mo Full time Marketing Analytics Business Analysis

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Job Description

California State University Pomona welcomes a data driven Digital Marketing Analytics Specialist to join the Strategic Communications team on site in Pomona, CA. This role offers a competitive monthly salary range of USD 5,877 to 6,114, and requires four years of relevant experience with an equivalent bachelor’s degree. It is an opportunity to influence marketing performance through reporting, insights, and campaign optimization.

Responsibilities

Create reports, dashboards, visualizations, analyses, and data driven recommendations for marketing analytics and market research projects using Google Analytics and Looker Studio.
Design and implement an analytics reporting strategy that delivers regular and ad hoc reports for ongoing communications and individual campaigns.
Contribute to the feedback loop by evaluating content performance and research findings, delivering data driven recommendations to guide future strategy and content decisions to boost performance and engagement.
Monitor and analyze the performance of digital marketing communications campaigns.
Establish consistent tracking, analysis, and reporting of KPIs for digital marketing strategies and tactics.
Collaborate with the marketing team to set goals and KPIs.
Ensure analytics tools, tracking systems, and data feeds are in place to measure performance accurately and promptly to support university needs.
Act as the site tagging expert, including implementation and management through Google Tag Manager.
Perform tagging audits and data integrity checks on a regular basis.
Analyze metrics to identify key trends at regular intervals to inform campaign strategies and tactics.
Work closely with the IT team to configure conversion goals and experiments in Google Analytics, manage UTM tracking, and analyze backend data for leading social platforms and email campaigns.
Advise on best practices, strategies, and tactics in digital analytics and marketing research.
Educate team members and stakeholders on the value of digital analytics through conversations, presentations, and data visualizations; collaborate with StratComm and other stakeholders to translate data into actionable ideas during planning and execution.
Stay current with the latest tools and best practices in digital marketing and marketing research.
Lead search engine marketing and pay per click efforts in collaboration with StratComm, internal stakeholders, and external partners.
Other duties as assigned.

Requirements

Equivalent to a bachelor’s degree in a related field and four years of relevant experience.
Thorough and advanced knowledge of marketing, branding, communications, public relations, and related roles.
Strong familiarity with media outlets and the ability to plan coverage and publicity campaigns for the university and events.
Ability to stay informed about campus events and current affairs to identify media opportunities that promote the university and increase positive coverage.
Proven capacity to independently apply advanced judgment to create and implement strategies and initiatives.
Experience developing and implementing campaigns with a track record of measurable results.
Advanced analytical and organizational skills to manage initiatives within time and budget constraints.
Ability to synthesize relevant facts and integrate them into communication materials.
Strong storytelling and journalistic writing abilities, plus advanced editing skills.
Knowledge of interview techniques and the ability to shape and deliver media messages.
Working knowledge of marketing and research methods, with the ability to apply market research to identify communication needs and target audiences.
Capability to apply appropriate statistical techniques to research efforts.
Advanced public and internal relations skills to represent the university, collaborate with stakeholders, and manage vendor partnerships.
Excellent communication and interpersonal skills to drive collaboration and change initiatives.
Advanced mentoring or supervisory capabilities to oversee others when needed.
Strong proficiency with technology and relevant event planning and management tools.

Technologies

Google Analytics
Google Looker Studio
Google Tag Manager
Google Search Console
Sprout Social
Wordpress
Cascade
Salesforce
Slate
HTML

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6d ago

Marketing Coordinator (Part-Time)

Endosoft LLC Schenectady, NY

Schenectady, NY

6d ago

$23 - $26/hr Part time Marketing Analytics Campaign Management

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Job Description

Endosoft LLC seeks a part-time Marketing Coordinator to support coordinating marketing initiatives, campaigns, web content management, materials inventory, event support, and sales enablement. The role offers potential for a full-time transition based on business needs and performance, with on-site duties in Schenectady, New York.

Responsibilities

Maintain a consistent brand image across digital, print, and social media by updating company websites, including content updates and search optimization efforts.
Demonstrate a willingness to learn medical software and adapt quickly to new tools.
Promote products or services at conventions, seminars, and trade shows.
Assist in trade show preparation, including pre-show marketing planning, material creation, and understanding show requirements.
Develop digital advertisement content, monitor campaigns, and adjust as needed.
Write press releases and website articles for digital distribution.
Contribute to the maintenance and growth of the company’s social media presence aligned with market trends and company goals.
Help manage and develop marketing materials by assessing current inventory and forecasting future supply needs.
Assist with artwork design and production of brochures, business cards, advertisements, presentations, coupons, and flyers.
Collaborate with the sales team to achieve campaign objectives and analyze public responses.
Assist in updating sales training materials for new hires.
Provide the sales team with tools and materials to attract and drive new business.
Support monitoring of bid sites and assist with completing Bids, RFPs, and RFIs.
Prepare reports by collecting and analyzing information.

Requirements

Associate’s or bachelor’s degree, or current enrollment in Marketing, Communications, Business, or a related program.
Minimum 2 years of experience in social media marketing, sales, and SEO.
Preferred 3-5 years of experience, or an equivalent combination of education and experience.
Relevant work experience may substitute for formal education.
Valid driver's license.
Experience in trade show coordination is a plus.

Technologies

Microsoft Word
Microsoft Excel
Microsoft Outlook
Microsoft Teams
Adobe Creative Suite
WordPress
Google Analytics
SEO

Supervisory Responsibility

This position does not include supervisory responsibilities.

Work Environment and Physical Demands

Regularly seated for long periods and able to communicate effectively by listening and speaking.
Occasional standing, climbing or balancing, and bending or crouching motions.
Ability to cope with travel-related requirements and stress.
Frequent lifting up to 25 pounds and occasional lifting up to 50 pounds.
Vision requirements include near and far sight, color perception, peripheral vision, depth perception, and focusing ability.

Position Type and Hours

Part-time on-site role with flexible scheduling and the possibility of a full-time transition based on business needs.

Travel

Domestic travel up to approximately 10 percent of the year is possible.

Pay Range

Hourly compensation ranges from USD 23 to 26 per hour.

Ability to Commute

On-site work requirement in Schenectady, NY 12305.

Work Location

On-site in Schenectady, New York.

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8d ago

Senior Marketing Consultant

Core Impact Inc. Elk Grove, CA

Elk Grove, CA

8d ago

$3,000 - $3,000/mo Contract Marketing Senior Analytics

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Job Description

Contract Senior Marketing Consultant based in Elk Grove, CA (hybrid), with a monthly salary of USD 3,000, focusing on MLB/NFL assets and retail activation over a 3-6 month engagement.

Responsibilities

Oversee the end-to-end creation of in-store marketing kits, signage, and interactive displays for premium sporting goods retailers; collaborate with spatial designers and vendor portals to ensure displays align with local store footprints; develop and deploy educational assets that translate sports science into clear materials.
Support MLB and NFL omni-channel campaigns by tracking deliverables, curating and scheduling assets featuring baseball and football ambassadors, and ensuring video loops, 3D product configurations, and retail lookbooks meet high-performance standards.
Monitor initial sell-through and campaign performance after first retail placements; synthesize consumer feedback, email capture metrics from digital sandboxes, and retail sales data to guide leadership in promotional pivots.

Requirements

Proven experience managing integrated marketing campaigns with a focus on business-to-business marketing, demand generation, and performance-driven initiatives.
Strong skills in search optimization, social advertising (including Facebook), Google Analytics, Google Ads, WordPress, HTML, and Adobe Creative Suite.
Location: currently based in Sacramento County or the San Francisco Bay Area. The role offers remote flexibility, but local presence is required for on-site execution, athletic testing events, and retail coordination.
3–4 years of marketing experience within Sports, Fitness, or Sports Technology sectors.
Elite brand storytelling capabilities, with familiarity of premium packaging used by category-defining brands such as Whoop, Oura, and Nike; ability to blend performance and injury-prevention metrics into aspirational narratives.
Solid knowledge of baseball and football training dynamics, culture, and terminology to engage core demographics authentically.
Strong project management skills to navigate 3- to 6-month sprints, budget allocation, cross-functional coordination, and meticulous documentation.
Proven leadership in guiding cross-functional teams in fast-paced settings; experience in advertising sales is a plus.

Technologies

Google Analytics
Google AdWords
WordPress
HTML
Adobe Creative Suite
Facebook Advertising

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9d ago

Graphic Designer / Web Designer / Digital Marketing & Administrative Specialist

VR Business Brokers Fort Lauderdale, FL

Fort Lauderdale, FL

9d ago

$45k - $55k/yr Full time Marketing Administrative Support Adobe Creative Suite

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Job Description

VR Business Brokers seeks a versatile professional to support its Fort Lauderdale corporate office in an on-site role that blends graphic design, web management, digital marketing, and administrative duties. The position offers a yearly salary of USD 45,000 to 55,000, a bachelor’s degree requirement, and a minimum of five years of relevant experience.

Responsibilities

Design visually engaging graphics for websites, email campaigns, social media, digital advertising, and print collateral.
Develop promotional materials such as brochures, flyers, signage, banners, presentations, and sales collateral.
Ensure branding remains consistent across all corporate and franchise marketing assets.
Generate creative concepts and visual content that support marketing initiatives.
Edit and optimize photos, graphics, and assets for digital and print use.
Build, update, and maintain WordPress websites.
Manage website content, themes, plugins, and page builders.
Create and update landing pages and promotional pages.
Write, edit, and format HTML and CSS for websites and email templates.
Ensure websites are mobile-friendly, user-friendly, and optimized for performance.
Monitor website functionality and coordinate updates as needed.
Create, design, and distribute email campaigns using Constant Contact.
Develop newsletters and promotional email templates.
Manage email lists and marketing databases.
Track and report email campaign performance.
Maintain consistent brand messaging across all communications.
Create, schedule, and publish content across social media platforms.
Develop graphics, promotional materials, and campaigns to raise brand awareness.
Monitor engagement and assist with social media management.
Implement SEO best practices and optimize website content.
Assist with online advertising campaigns and broader digital marketing initiatives.
Track campaign performance and prepare marketing reports.
Provide administrative support to executive leadership and corporate staff.
Answer phones, direct calls, and respond to inquiries professionally.
Prepare reports, presentations, spreadsheets, and business correspondence.
Coordinate meetings, franchise training sessions, corporate events, and conference calls.
Maintain franchise records, marketing materials, and company files.
Assist with franchise onboarding and operational documentation.
Update and maintain CRM databases and franchise contact information.
Coordinate marketing material requests and distribution to franchise locations.
Manage incoming and outgoing mail, shipments, and vendor communications.
Track project deadlines and assist with special projects as assigned.
Organize and maintain digital assets, content libraries, and marketing resources.
Support franchise recruitment and franchise development initiatives.
Handle confidential company and franchise information with professionalism and discretion.

Requirements

Bachelor's degree in Graphic Design, Web Design, Digital Media, Marketing, or a related field.
Minimum of five years of professional experience in graphic design, web design, digital marketing, or a related area.
Strong experience developing and maintaining WordPress websites.
Proficiency with Constant Contact or similar email marketing platforms.
Working knowledge of HTML and CSS.
Advanced proficiency in Adobe Creative Cloud, including Photoshop, Illustrator, and InDesign.
Experience creating and managing social media content.
Understanding of SEO principles and digital marketing best practices.
Experience with CRM systems.
Strong organizational and time-management skills.
Excellent communication and interpersonal abilities.
Ability to manage multiple projects and prioritize tasks effectively.
Strong attention to detail and commitment to quality.

Technologies

WordPress
HTML
CSS
Constant Contact
Adobe Creative Cloud
Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Elementor
Divi
WP Bakery
Google Analytics
Google Search Console
CRM systems

Benefits

401(k)
Paid Time Off (PTO)
Paid Holidays
Professional Growth Opportunities
Supportive Team Environment
Opportunity to Work with a Growing National Franchise Organization

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9d ago

Digital Marketing Specialist

Pyrotecnico Dallas, TX

Dallas, TX

9d ago

Full time Marketing Analytics Campaign Management

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Job Description

Dallas, Texas based hybrid Digital Marketing Specialist role supporting Live Events and Pyrotecnico.

Responsibilities

Design and execute digital campaigns with a clear aim of transforming audience engagement into revenue.
Act as the primary internal point of contact for the company’s third-party SEO and Google Ads agency, providing direction, reviewing performance, and ensuring campaigns align with business goals.
Maintain a solid working knowledge of SEO best practices and Google Ads to evaluate agency recommendations, ask informed questions, and communicate results to leadership.
Collaborate with the agency on keyword strategy, campaign optimization, and performance reviews.
Lead website strategy in partnership with external website design vendors.
Perform minor website updates and ongoing maintenance as needed.
Maintain working knowledge of website hosting and infrastructure tools including WordPress, Elementor, Figma, DNS, and domain hosting.
Utilize HubSpot to manage campaigns, track leads, adjust workflows, and report on funnel performance.
Maintain accurate campaign data and provide regular reporting on KPIs to leadership.

Requirements

1–3 years of experience in digital marketing, social media management, or a marketing coordination role.
Strong project management and organizational skills, with the ability to track assets and meet deadlines for multiple campaigns simultaneously.
Excellent written and verbal communication skills, with a keen eye for detail.
Ability to work collaboratively with cross-functional internal teams and external vendors/agencies.
A proactive, resourceful mindset with an eagerness to learn new marketing technologies and platforms.

Technologies

WordPress
Elementor
Figma
DNS
Domain hosting
HubSpot
Google Ads
Google Analytics

Benefits

401(k)
Dental insurance
Health insurance
Paid time off
Vision insurance

Work Environment

This position is based in an in-person office environment. Regular on-site collaboration with internal teams and cross-functional partners is required. Flexibility for hybrid work may be available on a limited basis, subject to manager approval and business needs.

Physical Demands

The physical demands described here are representative of those required to successfully perform the essential functions of this position. This role primarily involves prolonged periods of sitting and working at a computer, with frequent use of hands and fingers to operate standard office equipment. Occasional standing, walking, or movement between office or event locations may be required. The position may also require the ability to lift and carry items up to 15 pounds on an occasional basis.

Position Type / Expected Hours of Work

This is a full-time, on-site position. Standard business hours are Monday through Friday, generally 8:00 AM to 5:00 PM or similar, depending on location and business needs.

Travel

Travel up to 10% may be required.

Work Location

In person

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9d ago

Marketing Specialist

First Savings Bank (Beresford) Sioux Falls, SD

Sioux Falls, SD

9d ago

Full time Marketing Analytics Campaign Management

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Job Description

Marketing Specialist role based in Sioux Falls, SD, onsite, supporting First Savings Bank (Beresford) marketing leadership.

Responsibilities

Serve as the department subject matter expert on marketing, staying current with industry trends, social media practices, and proven best practices.
Maintain regular touchpoints with stakeholders to align on marketing objectives and track results.
Collaborate with the PBI Vice President of Marketing to shape and refine the Marketing Strategic Plan.
Assist regional marketing teams and PBI resources in creating, managing, and measuring market or initiative based plans.
Leverage data and analytics to identify target audiences and craft content that engages, inspires, and motivates action.
Partner with senior management to develop marketing solutions tailored to business needs as a trusted advisor.
Develop, implement, and monitor the department budget.
Coordinate campaigns and promotions across all banks, including scheduling and delivery logistics.
Contribute to all stages of advertising development, from ideation through execution and assessment.
Build and maintain databases and systems to support future marketing goals and ideas.
Provide copywriting and editing support for digital ads, emails, social posts, radio, print, and PR as needed.
Evaluate campaign effectiveness against goals and deliver performance reports to leadership.
Plan and organize multiple projects efficiently to deliver measurable results.
Collaborate with the Marketing team to ensure excellence across functions.
Attend meetings, stakeholder briefings, and industry events, delivering marketing updates as requested.
Other duties as assigned.

Requirements

Bachelor’s degree in marketing, communications, or a related field.
Minimum of 5 years of experience in a marketing role.
Knowledge of the banking industry is preferred.
Strong familiarity with social media trends and best practices.
Experience with web analytics tools (for example Google Analytics).
Experience with WordPress CMS, Kadince, Navigator, or similar platforms is preferred.
Proficiency in design tools (Canva, Adobe Creative Cloud, etc.) is required.

Technologies

Google Analytics
WordPress CMS
Kadince
Navigator
Canva
Adobe Creative Cloud Programs

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Paid Vacation, Sick, and Holiday time
6% 401k match

Who we are

We are a family owned bank devoted to delivering exceptional service and innovative banking solutions while making a meaningful difference in the communities we serve. We combine the stability of a large institution with local decision making and hometown involvement, distinguishing our community bank.

Our Mission

Our mission is to support the financial goals of individuals and businesses in the communities we serve by offering a better banking experience.

Our Values

Passion: A relentless drive for excellence and top quality service.
Commitment: Accountability, teamwork, and a spirit of service.
Leadership: Competitive leadership in our markets and a trusted source for finance and lending.
Community: Supporting one another and our local communities; customers' success is our success.

About the Role

The Marketing Specialist assists the head of Marketing in developing strategies to raise the profile and visibility of the PBI banks. This role involves communicating with upper management and department heads to ensure campaigns move smoothly from concept to execution, and works across regions to achieve strategic goals, produce market and initiative plans, and help develop practical budgets.