Digital Marketing Specialist - E-Commerce

Marr Law Firm is hiring an E-Commerce Digital Marketing Specialist to plan, build, and run customer-facing campaigns that support product discovery and online purchases. This hybrid role in Sandy Springs, GA combines paid media, content updates, technical website support, and performance measurement.

Role Overview

In this position, you will manage digital marketing efforts across search, social, and email channels. You will create and maintain website content, apply SEO and conversion-focused improvements, and use analytics to refine campaign performance and strengthen the online shopping experience.

Key Responsibilities

• Plan and manage digital marketing campaigns across search, social media, and email, including paid search marketing via Google Ads (formerly Google AdWords), Facebook Advertising, and social media advertising campaigns.
• Create and update website content using WordPress and other content management systems; support website management with HTML, CSS, and JavaScript.
• Implement SEO, keyword research, and conversion optimization to improve visibility and the path to purchase.
• Track performance using Google Analytics, Google Tag Manager, web analytics reporting, and marketing analytics; use insights to refine performance marketing.
• Develop content and visual assets using Adobe Creative Suite and Adobe Photoshop; support email marketing and marketing automation.

Requirements

• Experience with e-commerce, digital marketing, and digital campaign management, including digital marketing campaign setup, paid advertising campaign management, and social media management.
• Familiarity with SEO tools, search engine marketing (SEM), web analytics, analytics, and campaign measurement.
• Technical proficiency with WordPress, HTML, CSS, JavaScript, Google Analytics, and Google Tag Manager.
• Strong content creation, graphic design, and social media marketing skills, with the ability to coordinate multiple campaigns and priorities.
• Hands-on experience across the listed platforms is preferred; equivalent experience with comparable tools is acceptable.

Tools and Technologies

• Google Ads (formerly Google AdWords)
• Facebook Advertising
• WordPress
• HTML, CSS, JavaScript
• Search engine optimization (SEO)
• Google Analytics
• Google Tag Manager
• Adobe Creative Suite
• Adobe Photoshop

Work Location and Schedule

This role is hybrid remote in Sandy Springs, GA 30342. Expected hours are 25.0 to 30.0 hours per week.

Compensation

Pay: $40.00 to $60.00 per hour

Experience Level: 4 years of e-commerce experience (required).

Benefits

• Employee assistance program
• Flexible schedule