Fundipidy is hiring a part-time, hybrid independent-contractor Growth Marketing Manager to lead digital acquisition and lead-generation performance.

Develop and manage an end-to-end digital lead-generation strategy
Create, manage, and optimize Google Ads and paid social campaigns
Oversee performance across budgets, targeting, bidding, creatives, and conversion rates
Improve landing-page conversion and lead-capture processes
Manage SEO and local-search initiatives
Build and optimize email and SMS lead-nurture campaigns
Support CRM workflow improvements, including automations, segmentation, and attribution
Track leads from initial source through application, qualification, and closed business
Assess lead quality in addition to lead volume
Deliver weekly reporting that includes ad spend, cost per lead, cost per qualified lead, booked calls, applications, and completed transactions
Identify underperforming campaigns and recommend improvements
Coordinate with company leadership and outside creative or technical resources when needed
Stay up to date on advertising-platform requirements and compliance considerations for business-financing marketing

3+ years of hands-on digital marketing or performance marketing experience
Proven success generating qualified leads via paid digital advertising
Strong working knowledge of Google Ads, Meta Ads, Google Analytics, and conversion tracking
Experience with SEO, email marketing, SMS marketing, and landing-page optimization
Experience using a CRM and marketing-automation tools; Zoho CRM experience strongly preferred
Ability to connect marketing activity to qualified leads, applications, and revenue
Strong analytical skills and comfort interpreting campaign data
Ability to work independently and communicate clearly with company leadership
Portfolio, campaign examples, or documented performance results demonstrating prior success
Ability to work from the Parsippany office approximately 2 to 3 days per week

Experience marketing business finance, lending, fintech, professional services, or other high-value lead-generation services
Familiarity with financial-services advertising policies and compliance
Experience improving lead follow-up, appointment-setting, and sales-funnel conversion
Experience integrating advertising platforms, analytics tools, and CRM systems

Independent-contractor engagement: $5,000 per month
Time commitment: approximately 15–20 hours per week
Advertising budgets, software expenses, and approved outside creative services are separate from compensation
Selected contractor provides a completed Form W-9 and manages applicable taxes and insurance

Submit your résumé and a brief explanation of relevant experience
Include examples of campaigns you personally managed, approximate advertising budgets, and measurable results (cost per lead, qualified-lead rate, conversion rate, or return on ad spend)
Include your current location
Include your availability to work in Parsippany 2 to 3 days per week
Include your experience with Zoho CRM or comparable platforms
Share links to portfolios, case studies, or campaign examples
Confirm that the compensation and 15–20-hour weekly commitment meet your expectations

Part-Time Growth Marketing Manager-Business Finance/Lead Generation

Job Description