Marketing Jobs in Stamford, CT

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8d ago

Director of Paid Media, Social and Influencer Marketing

Cuisinart Stamford, CT

Stamford, CT

8d ago

Full time Marketing Analytics Campaign Management

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Job Description

What we offer

Medical, dental, and vision coverage
Paid time off
Life and disability insurance
FSA/HSA and dependent care FSA
Parental leave
401(k) retirement plan with company match
Employee assistance program (EAP) and wellness programs
Volunteer time off
Free breakfast and lunch in the Stamford office

Cuisinart is seeking a senior leader to own the integrated paid media, social, and influencer program. This hybrid Stamford, Connecticut role combines brand-building with performance marketing to drive growth, ROI, and brand equity across paid and owned channels. The director will shape strategy, lead cross-functional teams, and partner with agencies to deliver consumer-first programs while ensuring alignment with business objectives.

Responsibilities

Define and lead an integrated, full-funnel media strategy to acquire customers, drive engagement, and grow revenue
Translate business objectives into actionable media plans that balance brand building and performance with a social-first focus
Identify new growth opportunities across platforms, formats, and emerging technologies, including AI-driven targeting and personalization
Oversee cross-channel strategy, activation, and optimization across paid digital, social, programmatic, search, and emerging media
Ensure campaigns are powered by audience insights, real-time performance data, and rigorous testing frameworks
Continuously improve media effectiveness to boost efficiency, conversions, and scale
Lead a cohesive social and influencer strategy covering organic content, creator partnerships, and paid amplification
Shape Cuisinart’s voice across platforms to build brand affinity, relevance, and community engagement
Guide agencies and internal teams in developing breakthrough content that connects creatively and delivers results
Build and lead a high-performing team of digital marketers with emphasis on media, social, and analytics
Partner cross-functionally with Brand, Creative, Trade, eCommerce, and Retail Media to deliver integrated, consumer-first programs and promote knowledge sharing
Manage and optimize a significant media budget, directing investments toward the highest-return opportunities
Lead agency relationships to ensure best-in-class strategy, execution, and innovation

Requirements

Proven ability to define and execute high-impact media and digital strategies that deliver measurable business results
Strong commercial mindset with a track record of linking marketing performance to business outcomes
Deep expertise across paid media, social, influencer, and performance marketing ecosystems
Experience managing complex, multi-channel campaigns across digital platforms, retail, and eCommerce
Advanced proficiency in analytics, attribution, and performance optimization
Experience leveraging data, insights, and AI-driven tools to inform decisions and improve outcomes
Strong collaborator who can align diverse stakeholders and drive integrated execution
Excellent communication skills with the ability to present insights and recommendations to senior leadership
Experienced people leader who builds high-performing teams and fosters a culture of innovation, accountability, and continuous improvement

Technologies

AI-driven targeting and personalization tools

Environment and work setup

Working conditions are normal for an office environment. The role requires the ability to sit for extended periods and use a computer keyboard and monitor for extended periods. This position requires on-site presence in the Stamford, CT location Monday through Thursday with remote work on Fridays.

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