Senior Marketing Consultant
Marketing
Senior
Analytics
Brand Management
Campaign Management
CMS
Content Management
Content Marketing
Coordinator
Cross-Functional
Design
Design Tools
Digital Marketing
Event Management
Facebook Ads
Field Marketing
Google Adwords
Google Analytics
Marketing Analytics
Marketing Collateral
Marketing Materials
Marketing Strategy
Marketing Support
Marketing Technology
Paid Advertising
Program Management
Project Management
Reporting and Analytics
Retail Marketing
Web Content Management
Web Design
Wordpress
Job Description
Contract Senior Marketing Consultant based in Elk Grove, CA (hybrid), with a monthly salary of USD 3,000, focusing on MLB/NFL assets and retail activation over a 3-6 month engagement.
Responsibilities
- Oversee the end-to-end creation of in-store marketing kits, signage, and interactive displays for premium sporting goods retailers; collaborate with spatial designers and vendor portals to ensure displays align with local store footprints; develop and deploy educational assets that translate sports science into clear materials.
- Support MLB and NFL omni-channel campaigns by tracking deliverables, curating and scheduling assets featuring baseball and football ambassadors, and ensuring video loops, 3D product configurations, and retail lookbooks meet high-performance standards.
- Monitor initial sell-through and campaign performance after first retail placements; synthesize consumer feedback, email capture metrics from digital sandboxes, and retail sales data to guide leadership in promotional pivots.
Requirements
- Proven experience managing integrated marketing campaigns with a focus on business-to-business marketing, demand generation, and performance-driven initiatives.
- Strong skills in search optimization, social advertising (including Facebook), Google Analytics, Google Ads, WordPress, HTML, and Adobe Creative Suite.
- Location: currently based in Sacramento County or the San Francisco Bay Area. The role offers remote flexibility, but local presence is required for on-site execution, athletic testing events, and retail coordination.
- 3–4 years of marketing experience within Sports, Fitness, or Sports Technology sectors.
- Elite brand storytelling capabilities, with familiarity of premium packaging used by category-defining brands such as Whoop, Oura, and Nike; ability to blend performance and injury-prevention metrics into aspirational narratives.
- Solid knowledge of baseball and football training dynamics, culture, and terminology to engage core demographics authentically.
- Strong project management skills to navigate 3- to 6-month sprints, budget allocation, cross-functional coordination, and meticulous documentation.
- Proven leadership in guiding cross-functional teams in fast-paced settings; experience in advertising sales is a plus.
Technologies
- Google Analytics
- Google AdWords
- WordPress
- HTML
- Adobe Creative Suite
- Facebook Advertising
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