Hybrid role in Ann Arbor supporting social, digital, and event storytelling for a creative school community. The University of Michigan offers generous time off, comprehensive health insurance options, and retirement benefits featuring a two-for-one matching contribution with immediate vesting.
In this full-time position, you will lead social media strategy and produce digital content that advances recruitment, visibility, philanthropy, and community engagement. You will coordinate email, web, event-calendar, and social initiatives, use analytics to guide content decisions, and support major school events with planning, on-site coverage, and digital coordination.
What you’ll do
- Own the school’s social media strategy and editorial calendar, aligning content with priorities across recruitment, visibility, philanthropy, and community.
- Create platform-specific content and distribution plans based on audience needs, performance, and school priorities.
- Collaborate with the in-house videographer and partners on larger productions while independently producing social content.
- Develop and deploy bulk mail software messaging.
- Publish digital event calendar listings across school and web/social properties and campus/community calendars such as the Ann Arbor Observer and the University Happenings page.
- Support assigned working groups to coordinate communication across departments and help ensure efficient deployment of resources.
- Deliver analytics and metric reports to inform strategy for email communication, social media, and website-related campaigns.
- Serve as a liaison for signature school events including exhibitions, commencement, and other major internal and external activities, supporting planning, event-day support, and digital content strategy.
- Hire and work with students and vendors including photographers, writers, printers, merchandise providers, caterers, facility managers, and more.
- Partner with Marketing and Communications team members and stakeholders across the school and the university to manage and complete marketing and communications projects.
- Share project management details with internal partners for any digital content and event planning.
What you bring
- Undergraduate degree; or an equivalent combination of education and experience.
- A portfolio that demonstrates social writing, phone photography, and short-form video production and editing.
- Experience using social media analytics to improve content or audience engagement.
- Experience conducting interviews and storytelling.
- Demonstrated experience building social media content for an organization, brand, or community.
- Event planning experience.
Benefits
- Generous time off
- Retirement plan with two-for-one matching contributions and immediate vesting
- Many choices for comprehensive health insurance
- Life insurance
- Long-term disability coverage
- Flexible spending accounts for healthcare and dependent care expenses
Work model and location
This position follows a hybrid work modality with both onsite and offsite work. There is an expected recurring onsite presence. On occasion, you may be required and must be available to work onsite more frequently if necessitated by unit leadership or their designee and/or job requirements.
Application details
- Application deadline window: 10/23/2026 - 11/06/2026
- Job openings are posted for a minimum of seven calendar days.
- The review and selection process may begin as early as the eighth day after posting.
- The opening may be removed and filled any time after the minimum posting period ends.
Job opening ID: 284779
Working title: Marketing Communications Associate (Job title also listed as Social Media Associate)
Location: Ann Arbor Campus, Ann Arbor, MI
