Marketing Jobs in Santa Monica, CA

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1d ago

Senior Manager, Influencer & Affiliate Marketing

O Positiv Santa Monica, CA

Santa Monica, CA

1d ago

$140k - $170k/yr Full time Affiliate Marketing Brand Ambassador Campaign Management

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Job Description

O Positiv seeks a Senior Manager to own and scale influencer and affiliate marketing, building a full-funnel creator program across organic, affiliate, and paid channels and aligning creator initiatives with brand and performance marketing.

Responsibilities

Influencer Marketing: Develop and execute a full-funnel influencer strategy across organic, affiliate, and paid channels—from always-on programming to key product launches and seasonal campaigns; Oversee creator sourcing, briefing, contracting, negotiating, content feedback, and usage rights at scale; Develop clear, on-brand creative briefs in partnership with Social and Creative teams that set creators up to produce content that feels authentic and performs.
Affiliate Marketing: Build and scale a long-term, high-performing affiliate program with a focus on conversion and revenue; Recruit and activate a strong affiliate portfolio, manage commissions, tracking, and partner communications; Create competitive commission structures and promotional offers to motivate and retain top-performing partners; Collaborate with influencers to produce UGC that fuels paid media, email, and web – ensuring creator content works hard across the full funnel.
Performance & Operations: Define KPIs across both channels – including ROAS, GMV, conversion rate, EMV, and engagement – and translate performance data into clear recommendations and optimizations; Develop frameworks, playbooks, and operational systems to standardize execution across influencer and affiliate programs; Manage and allocate budgets across initiatives, balancing brand-building and performance goals; Lead campaign reporting and present learnings and recommendations to cross-functional teams.

Requirements

5-9+ years of experience in influencer and/or affiliate marketing, with demonstrated ownership of strategy and execution across both channels
Deep knowledge of TikTok, Instagram, and YouTube – how they work, what performs, and where the space is heading
Experience managing influencer/affiliate platforms (Superfiliate, Trybe, billo, etc.)
Strong brief-writing and storytelling skills – you can translate brand strategy into creative direction a creator actually wants to execute
Proven ability to manage budgets, negotiate contracts, and hold external partners accountable
Highly organized with strong project management instincts – comfortable juggling multiple campaigns and workstreams simultaneously
Collaborative and clear communicator across Brand, Creative, and Paid teams
Genuine passion for women's health, wellness, or CPG – and an understanding of how to talk about these topics in ways that feel real, not clinical
Experience with TikTok Shop and affiliate/commission-based creator programs
Background in DTC or health and wellness brands

Technologies

TikTok
Instagram
YouTube
Superfiliate
Trybe
billo
TikTok Shop

Hours & Compensation

Base salary: USD 140,000 - 170,000 annually
Job Type: Full-time
Location: Santa Monica, CA (hybrid) in-office Mon-Thu, Friday remote
Pay based on prior experience

Benefits

Flexible PTO, Sick Days, and Wellness Days
Monthly Social Hours
Medical, Vision, and Dental Coverage
401K with matching
$50/month Fitness Reimbursement + Up to $1,800 in annual wellness benefits
An environment of collaboration, high performance, & respect amongst all employees and managers

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