Media Manager

Media Manager role with Amazon.com Services LLC in Santa Monica, CA (onsite), offering a salary range of USD 86,700 - 151,700 per year.

Responsibilities

• Manage end-to-end cross-channel media planning and execution for designated campaigns, coordinating with external media agencies and internal activation teams to translate business objectives into media strategies.
• Collaborate with internal Retail stakeholders on the broader marketing campaign plan as the paid media expert.
• Drive real-time optimizations based on key KPIs and compile regular reporting from multiple sources.
• Produce comprehensive campaign wrap reports with strategic, actionable insights.
• Inform leadership and stakeholders on the rationale behind decisions and recommendations.
• Leverage expertise to lead projects outside day-to-day campaign work that impact the media team and broader XCM organization.
• Operate within a highly matrixed organization and represent the team with integrity and independence.
• Partner with other Amazon media managers to align on investment decisions and share insights across the team for audience-driven outcomes.
• Contribute insights to advertising portfolio strategy and investment models.

Requirements

• 6+ years of professional non-internship marketing experience.
• Deep expertise in cross-channel media strategy, with a track record of leading complex initiatives at an agency or within a large advertiser's in-house team.
• Experience designing and optimizing multiple concurrent marketing campaigns.
• Proven ability to leverage data and metrics to drive performance improvements.
• Experience using industry measurement and planning tools such as Nielsen, Kantar, and Comscore.
• Experience working with cross-functional marketing and creative teams.
• Self-motivated and comfortable working independently with minimal supervision.
• Ability to thrive in a fast-paced, deadline-driven environment.
• Excellent verbal and written communication skills.

Technologies

• Nielsen
• Kantar
• Comscore

Benefits

• Comprehensive health benefits including medical, dental, vision, prescriptions; Basic Life and AD&D; option for supplemental life; Employee Assistance Program; mental health support; Medical Advice Line; Flexible Spending Accounts; Adoption and Surrogacy reimbursement.
• 401(k) matching
• Paid time off
• Parental leave
• Sign-on incentives and Restricted Stock Units (RSUs)

Preferred Qualifications

• Experience in audience segmentation and targeting
• Deep knowledge of auction-based media such as programmatic and paid social

About the Team

The XCM organization runs Amazon's largest and most impactful mass marketing portfolio across priority brands and events, from Prime Day to the Super Bowl. The group is a compact yet powerful team of 200+ strategic and creative leaders focused on delivering highly loved marketing campaigns for North America and beyond.