Social Media/Marketing Coordinator

The Social Media/Marketing Coordinator will help shape and support brand presence across major social platforms by coordinating daily content, community engagement, and campaign assets. This onsite role in Santa Monica also supports customer-facing initiatives and e-commerce planning, while contributing to video and photo production tied to in-house fly farms.

Key Responsibilities

• Manage daily social media activity for Facebook, YouTube, Instagram, X, and TikTok (and additional platforms as needed), including content curation, responding to direct messages, and commenting back to fans on posts and hashtags.
• Create and refine funny, engaging copy aligned with the brand voice.
• Maintain a social media calendar and support Customer Service/Social Media efforts, including overall strategy contributions.
• Facilitate professional relationships with other social handles and influencers in ways that benefit all parties involved.
• Oversee giveaways end-to-end, from setup through awarding prizes.
• Share constructive feedback with the marketing team/management regarding trends, posts, followers, and potential trolls or risks that could harm the brand.
• Conceptualize and create in-house content for social media and YouTube using the fly farms.
• Support E-Commerce initiatives and strategy.
• Coordinate and organize outsourced or professional photo and video shoots as needed for content.
• Provide traffic materials for advertising campaigns (including TV commercials) as needed.
• Develop creative assets/materials for global distribution partners as required.
• Maintain composure during busy periods; work weekends and delegate weekend social media monitoring to interns during peak summer needs.
• Stay current with the latest social media best practices and share insights with the team.
• Prepare daily and weekly social reporting and recaps on both paid and organic metrics.
• Support remote/travel needs during end-of-year holidays for a two-week period.
• Work independently after training and follow defined process and structure for the role.
• Serve as backup support for Mailchimp and Shopify projects and sales launches after social media training.
• Take full responsibility for fly farm maintenance.
• Perform other marketing tasks or projects as required by the employer.

Required Qualifications

• Minimum 2 years of marketing and/or social media company/brand experience.
• 2 to 3 years of marketing and/or social media company/brand experience is preferred.
• Extensive knowledge of Facebook, X, TikTok, Instagram, and YouTube.
• Bachelor’s degree or higher, or equivalent experience.
• General understanding of e-commerce concepts and marketing funnels.
• Ability to perform basic photo and video editing.
• Strong organizational skills and attention to detail.
• Proficiency interacting with customers to maintain brand voice and sales presence.
• Strong customer service/care skills.
• Ability to follow written and verbal instructions with precision.
• Reliable and self-motivated, able to work both independently and collaboratively.
• Must be able to work weekends.

Tools and Platforms

• Facebook, Instagram, YouTube, TikTok, X, LinkedIn
• Shopify, Mailchimp
• Adobe Creative Cloud
• Microsoft Excel, Microsoft Word, Microsoft PowerPoint

Schedule and Work Location

• Work model: Full-time, hourly, on location (in person).
• Commute: Santa Monica, CA (required).
• Schedule: Monday to Friday, 9-5; remote work on Friday may be available after 6 months of proven success.
• Holiday flexibility: Remote/travel option during end-of-year holidays for 2 weeks.

Compensation and Benefits

Pay: USD 28.00 to 36.00 per hour.

• Insurance coverage including medical, dental, vision, disability, and life (starts on day 1).
• Paid holidays and generous paid time off, including at least one three-day weekend per month.
• 401(k) retirement plan with an annual employer contribution.
• Additional opportunities for performance bonuses.