Marketing Specialist to support North American performance marketing through integrated, measurable channel campaigns.

Execute and measure integrated channel marketing plans across product, promotion, price, and place, with a strong focus on digital channels
Support targeted sales and marketing campaigns to build awareness, generate demand, and drive leads
Manage marketing initiatives from planning through execution, measurement, and performance reporting
Partner with external agencies to execute paid media and other digital marketing tactics
Collaborate with Product Management on product launches, including campaign development, collateral, and go-to-market activities
Develop and curate content for B2B and B2C email, social media, and additional marketing channels
Manage digital and print marketing assets, point-of-sale materials, and localized product collateral
Track campaign performance and apply data insights to find optimization opportunities and support continuous improvement
Manage assigned marketing budgets and deliver initiatives within established spending targets
Collaborate cross-functionally with Marketing, Sales, Operations, Finance, and other teams to execute key initiatives

Bachelor’s degree in Marketing, Business, or a related field
1 to 3 years of marketing experience; hearing healthcare or medical device industry experience is a plus
Experience executing integrated marketing campaigns, digital marketing initiatives, product launches, or paid media programs
Strong project management, organizational, analytical, and problem-solving skills with the ability to manage multiple priorities
Excellent written and verbal communication skills and ability to build strong cross-functional relationships
Experience managing marketing budgets and analyzing campaign performance and results
Proficiency with Microsoft Office; experience with Salesforce, Marketing Cloud, Jira, Canva, Copilot, SAP/IRIS, or ShowPad is a plus
Highly self-motivated and results-oriented with a focus on continuous improvement
Fluent in English; French language skills are a plus

Minimum 200Mb/sec download and 10Mb/sec upload for remote/hybrid functionality

Medical, dental and vision coverage*
Health Savings, Health Reimbursement, Flexible Spending/Dependent Care Accounts
TeleHealth options
401k plan with company match*
Company paid life/ad&d insurance
Additional supplemental life/ad&d coverage available
Company paid Short/Long-Term Disability coverage (STD/LTD)
STD LTD Buy-ups available
Accident/Hospital Indemnity coverage
Legal/ID Theft Assistance
PTO (or sick and vacation time), floating Diversity Day, & paid holidays*
Paid parental bonding leave
Employee Assistance Program (24/7 mental health support hotline, 5 company paid counseling sessions and more)
Robust Internal Career Growth opportunities
Tuition reimbursement
Hearing aid discount for employees and family
Internal social recognition platform
Plan rules/offerings dependent upon group Company/location

Marketing Specialist Phonak Performance Marketing

Job Description