Marketing Jobs in Maryland Heights, MO

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Marketing Specialist

Hoffmann Brothers Maryland Heights, MO

Maryland Heights, MO

Today

$55k - $70k/yr Full time Marketing Ai Marketing Brand Management

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Job Description

Hoffmann Brothers is hiring a Marketing Specialist to drive integrated campaigns and consistent brand execution across channels in Maryland Heights, MO.

Responsibilities

Serve as the main point of contact between marketing and field teams to spot opportunities, align priorities, and support business goals
Plan, develop, and run integrated marketing campaigns across channels including email, digital, and direct mail
Own and improve email marketing efforts, including segmentation, automation, and performance tracking
Oversee brand touchpoints to keep messaging consistent across digital, print, and infield experiences
Lead planning and execution of partnerships and sponsorships to increase brand awareness and community engagement
Plan, coordinate, and execute events such as trade shows, community events, and sponsorship activations
Attend events outside standard business hours when needed to support marketing initiatives and brand presence
Collaborate with external agencies to execute campaigns, manage deliverables, and maintain alignment with brand standards and objectives
Support CRM and marketing automation activities, including Service Titan Marketing Pro and Netic
Coordinate creation, production, and distribution of print materials and promotional items
Analyze campaign performance and provide actionable insights to improve effectiveness and ROI
Identify marketing needs across business units and proactively address them in a constantly evolving environment

Requirements

Bachelor’s degree in marketing, communications, or a related field
At least 2 years of experience in the home services industry (HVAC, Electric, Plumbing, Appliance Repair, or Roofing preferred)
Hands-on experience with Service Titan’s Marketing Pro (strongly preferred)
Ability to leverage AI tools to automate key processes and tasks
Experience executing multi-channel campaigns, including email, digital, and direct mail
Strong understanding of brand management and customer life cycle marketing
Experience working cross-functionally with operations or field teams

Technologies

Service Titan’s Marketing Pro
Netic
Claude
ChatGPT
Gemini

Benefits

Health, dental, and vision insurance premiums for the employee and eligible family members
Competitive 401K Retirement program (HB contributes up to 10%)
15 paid time off days
9 paid holidays
Referral Program
Employee discounts plus Friends & Family discounts
Promoting from within

Preferred Skills

Experience managing agency relationships and external vendors
Familiarity with CRM systems and marketing automation platforms
Familiarity with Claude, ChatGPT, Gemini, and other AI tools
Strong project management and organizational skills
Rigorous attention to detail
Data-driven mindset with experience analyzing campaign performance
Experience with print production and promotional merchandise
Event planning and coordination experience

Key Competencies

Thrives in a fast-paced environment with shifting priorities and evolving business needs
Adaptable and responsive, able to quickly change direction as required
Confident and assertive, able to provide input, set boundaries, and say no when appropriate
Coachable and receptive to feedback, able to take direction and execute efficiently
Strong cross-functional collaboration and communication skills
High level of ownership, initiative, and accountability
Detail-oriented with strong commitment to brand consistency

Job Details

Location: Maryland Heights, MO (onsite)
Salary: USD 55,000 - 70,000 per year
Minimum Experience: 2 years

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