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Manager, Partnership Marketing
Job Description
NYCFC offers a dynamic, ambitious, and fun work environment where you can build partner marketing programs that are strategic, measurable, and integrated across the Club and Etihad Park. In this onsite New York City role, you will lead day-to-day partnership work, translate partner objectives into activation plans, and help grow relationships over time. The position also includes excellent health, dental, and vision insurance (with options for you and your family), comprehensive benefits including maternal and paternal leave, wellness support through in-office and virtual programs, and four complimentary tickets to every NYCFC home match.
Salary: USD 75,000 - 80,000 per year
Location: New York, NY (onsite)
Experience: 3+ years
What you’ll do
- Independently own day-to-day relationships for an assigned portfolio of approximately 8–10 corporate partners, with the number varying based on partnership complexity and value.
- Understand each partner’s business objectives, audiences, priorities, and success measures; lead annual planning and regular business reviews.
- Build trusted relationships with partner contacts and agencies, providing proactive recommendations and timely communication.
- Create integrated marketing plans using Club, player, content, community, matchday, digital, and Etihad Park assets.
- Lead briefs, timelines, approvals, and cross-functional coordination with Marketing, Content, Community, Stadium Operations, Ticketing, and other delivery teams.
- Ensure high-quality execution and contractual fulfillment of partner campaigns, experiences, hospitality, and signage, while escalating risks early.
- Maintain accurate inventories, deliverable trackers, budgets, and partner reporting; evaluate outcomes against agreed objectives.
- Identify upsell, renewal, and incremental activation opportunities and partner with the Manager and Partnership Development team on commercial discussions.
- Provide clear updates on account health, upcoming milestones, risks, and opportunities.
What you bring
- 3–5 years of relevant experience in sponsorship activation, partnership marketing, account management, or integrated marketing, preferably in sports, entertainment, or an agency.
- Experience independently managing multiple client relationships and delivering integrated campaigns.
- Working knowledge of sponsorship agreements, contractual rights fulfillment, budgets, and campaign measurement.
- Strong project management, presentation, written and verbal communication, and creative problem-solving skills.
- Ability to work effectively across teams in a fast-moving, live-event environment; New York market experience is a plus.
- Spanish proficiency is a plus, but not required.
Benefits and culture
- Health, dental, and vision insurance, with options to fit you and your family’s needs.
- Comprehensive and competitive benefit programs, including maternal and paternal leave.
- Ancillary benefits such as commuter and Citi Bike discounts.
- Wellness strategy supports mental and physical well-being through in-office and virtual programs.
- Four complimentary tickets to every NYCFC home match.
- Team outings, happy hours, and annual staff gatherings to celebrate co-workers.
Additional notes
- Travel: Some travel may be required for meetings and pitches, primarily within New York City for matches, video shoots, and partnership activations.
- MLS Next Safety and Well-Being: Applicant must comply with the MLS Next Safety and Well-Being Policy and any other applicable child safety policies provided to applicants by NYCFC.
- Event schedule: Ability to work NYCFC matches and events, including evenings, weekends, and holidays as required.
- Inclusion and collaboration: Acts honorably by listening and communicating respectfully, engages collaboratively by seeking and providing constructive feedback, champions inclusion by celebrating differences and unique backgrounds, drives forward with curiosity and a focus on improvement, and shows heart as an NYCFC ambassador who inspires passion for the Club and sport.
- Accommodations: Essential functions must be performed with or without reasonable accommodation; NYCFC will consider reasonable accommodations for qualified individuals with disabilities under applicable law.