Field Marketing Manager
Job Description
Lead local field marketing initiatives in Milwaukee by building partnerships, running events, and driving lead generation through on-the-ground campaigns.
Responsibilities
- Research, register, and coordinate events, sponsorships, canvassing, and other local engagement efforts
- Engage potential customers and schedule in-home consultations with Champion Sales Representatives
- Reach out to homeowners in neighborhoods where Champion recently completed home-improvement projects
- Develop and deliver training programs for current local staff and new hires
- Hire, train, and maintain a field marketer team across multiple locations
- Manage provided budgets to maximize ROI
- Set monthly, quarterly, and annual goals in partnership with the VP of Marketing
- Manage and approve payroll entries and updates
- Support social media and company culture content efforts
- Evaluate field marketing data and results to identify improvement opportunities
- Conduct performance reviews for the field marketing team
- Support Corporate Marketing functions when necessary
Requirements
- 5+ years of supervisory experience in field and events marketing or outside sales
- Associate degree in business management or related field
- Prior experience in the construction industry and/or lead generation industries preferred
- Excellent written and verbal communication
- Strong organizational skills
- Ability to oversee budgets and develop reports
- Ability to lead a team of field marketers
- Ability to demonstrate products and engage potential customers
- Ability to stand and walk for up to 8 hours
- Must hold a valid driver’s license, maintain a clean driving record, and be able to travel using a personal vehicle
- Ability to work standard retail hours, including evenings and weekends
Benefits
- Medical/dental/vision/disability coverage
- 401(k)
- Flex spending account
Location: Milwaukee, WI (onsite)
Salary: USD 50,000 per year
Education: Associate degree in business management or related field