Sales & Marketing, Community Liaison

The Sales & Marketing, Community Liaison role at Bright Path Home Care is a full-time, in-person position based in Toledo, OH. The purpose of the role is to drive sales results and expand community connections through outreach, events, and direct engagement that supports home care service referrals.

Role Overview

This position focuses on performing sales and marketing activities to achieve and exceed the company’s sales goals. Work is centered on community outreach and partnerships, including events and street marketing, with the expectation of converting leads into referrals for home care services.

Key Responsibilities

• Collaborate with local food pantries, senior centers, faith-based organizations, and other community resources to build partnerships and expand outreach.
• Participate in community events and initiatives to strengthen relationships and increase visibility.
• Deliver engaging and informative sales presentations in group settings at community centers, senior centers, and faith-based organizations.
• Educate audiences about the benefits of home care services.
• Develop and implement creative street marketing strategies to improve awareness of available home care services.
• Distribute flyers and host informational booths to promote services in the community.
• Directly engage with community members to support outreach goals.
• Promote home care services throughout the community and develop and nurture new referral sources through targeted outreach.
• Conduct daily visits to organizations, physician offices, hospitals, assisted living facilities, and adult day care centers to educate referral sources and patients about available home health services.
• Close deals and convert leads into referrals.
• Coordinate and participate in health fairs, awareness days, cultural functions, and religious events to raise awareness and establish community connections.

Required Qualifications

• Reliable transportation and a valid driver’s license.
• Minimum of 2 years of experience in outreach sales or a related field.
• Strong sales background, with emphasis on on-the-road sales experience.

Compensation and Schedule

• Job type: Full-time (in person)
• Location: Toledo, OH (onsite)
• Pay: USD 50,000 - 70,000 per year

Benefits

• Paid time off