The Marketing Coordinator role supports marketing activities across multiple residential communities, coordinating digital and traditional efforts, managing vendor relationships, and producing on-brand materials. This onsite position in Charlotte, NC ensures consistent messaging across channels while tracking performance and outcomes.
Responsibilities
- Update and manage property listings across platforms including Apartments.com, Zillow, JTurner, Knock, Tour24, Threshold, and RealPage, ensuring accuracy of photos, pricing, and promotions.
- Maintain consistency and accuracy of online listings, imagery, pricing, and promotional content across channels.
- Monitor support tickets and facilitate cross-functional collaboration between internal teams and external vendors to resolve issues promptly and complete projects.
- Coordinate virtual tours, video shoots, and photography with Shootin and other media partners.
- Partner with Knock CRM to track leads, generate reporting, and analyze marketing campaign performance.
- Keep property websites and landing pages current, aligned with branding guidelines.
- Assist with weekly, monthly, and quarterly reporting cycles.
- Administer contracts and renewals for marketing and advertising services.
- Coordinate with vendors to troubleshoot issues, implement updates, and monitor campaign results.
- Design and edit marketing collateral using Canva, including flyers, banners, social graphics, and resident communications.
- Develop property-specific promotional materials that reflect brand standards.
- Support social media content planning by creating calendars and coordinating posting with on-site teams.
- Track marketing results, lead sources, and occupancy metrics to inform strategy.
- Collaborate with property managers, leasing teams, and regional managers to ensure marketing aligns with leasing goals.
- Assist in new property lease-ups and acquisitions by executing targeted marketing initiatives and system rollouts.
- Help plan and execute resident and community events.
- Monitor resident and prospect experience metrics to drive improvements.
- Maintain map listings with partners such as Google Maps and Apple Maps.
Requirements
- 0-2 years of experience in marketing, advertising, or property management, or a combination of internships, part-time roles, and coursework; early-career candidates are welcome.
- Familiarity with digital marketing platforms, vendor management, and property marketing is preferred but not required.
- Proven ability to manage multiple tasks with strong organizational skills; willingness to learn vendor tools such as Knock, RealPage, Threshold, J Turner, Tour24, Shootin, and listing platforms like Zillow and Apartments.com.
- Proficiency in Canva or similar design tools for creating marketing collateral.
Technologies
- Knock CRM
- Shootin
- Zillow
- Apartments.com
- JTurner
- Tour24
- Threshold
- RealPage
- Canva
- Google Maps
- Apple Maps
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- HSA plan with 100 percent employee premium coverage
- Paid time off
- Paid volunteer time
- Company-paid holidays
- 401(k) match
- Employer-paid Life and AD&D insurance
- Educational reimbursement
What We Can Offer You
Comprehensive health and wellness benefits with two medical plan options and a company funded HSA that covers employee premiums. Family coverage is available with subsidized dental and vision plans. Additional perks include paid time off, paid volunteer time, company holidays, a 401(k) match, employer-paid life and AD&D insurance, and educational reimbursement to support ongoing growth.
Middleburg Communities emphasizes professional development and a culture rooted in knowledge, service, and integrity. The organization seeks team members who pursue industry expertise, deliver strong customer service, and strive to exceed expectations.
The organization fosters a culture of responsible leadership, welcoming diverse perspectives, encouraging initiative, and supporting a collaborative, empathetic environment. The team aims to contribute positively to communities one by one.
