Boston, MA

Marketing Jobs in Boston, MA

8 jobs found

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Today

Associate Marketing Manager, Email and Digital Channels

Liberty Mutual Boston, MA

Boston, MA

Today

$97k - $138k/yr Full time Manager Marketing Campaign Management

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Job Description

Liberty Mutual seeks an Associate Marketing Manager for Email and Digital Channels to serve as the primary owner of the email program for Global Risk Solutions North America. The role covers strategy, end-to-end execution, optimization, and cross-channel digital support, and is based on site in Boston, MA.

Responsibilities

Act as the lead subject matter expert for the email marketing channel, shaping strategy, overseeing execution, and driving ongoing optimization
Coordinate end-to-end email campaigns using best practices, from planning and coding through testing, deployment, and performance reporting
Manage the email calendar and distribution lists to control frequency, audience saturation, and prioritization
Craft and advance journey-building strategies within Salesforce Marketing Cloud, designing paths that meet campaign goals and boost engagement
Direct the A/B testing program for email, including test design, analysis, and applying insights to improve subject lines, content, design, and send parameters
Maintain hygiene and governance of the Salesforce Marketing Cloud environment, including Data Extensions, lists, suppression lists, sender reputation, and platform health
Serve as the internal point of contact for email platform administration, onboarding new users, coordinating with vendor support, troubleshooting, and ensuring consistent processes
Collaborate with Creative Services to develop and maintain email templates and emails within SFMC, ensuring branding consistency and providing hands-on SFMC build support
Identify and implement process improvements to email workflows and governance to increase efficiency and effectiveness
Leverage performance data, benchmarks, and audience insights to offer proactive recommendations and address stakeholder needs
Stay informed on emerging email and digital trends, researching tools and approaches and presenting informed, forward-looking recommendations
Work with channel owners in advertising, social media, and MarTech to understand each channel's strategy and tools, serving as a backup and continuity resource across the digital mix
Provide support for social media and advertising programs, including asset requests, calendars, production trackers, scheduling, posting, and tagging
Assist with day-to-day administration of the MarTech portfolio, including web CMS, digital asset management, video/webinar platforms, and sales enablement tools
Lead the monthly email channel reporting, compiling performance data and translating insights into actionable recommendations for marketing partners
Collaborate with internal teams to review metrics across individual sends and the overall email channel, translating findings into optimization opportunities
Ensure the email strategy aligns with broader campaigns and marketing objectives, partnering with marketing managers to harmonize priorities and messaging
Engage with enterprise partners to address platform needs, escalate issues, advocate for enhancements, and represent GRS North America Marketing within the SFMC ecosystem
Coordinate with Marketing Strategy managers and channel colleagues to propose and develop integrated campaigns that support business priorities
Present recommendations to marketing and cross-functional partners with clarity, showcasing channel expertise to drive best practices and execution excellence
Contribute to the evolution of team processes and ways of working to improve overall performance

Requirements

Proven experience as a channel owner or primary lead for email marketing or an equivalent digital channel
Solid understanding of responsive email design and programming concepts
Working knowledge of HTML and CSS for email coding and debugging
Experience with Salesforce Marketing Cloud, including journey building, A/B testing, and platform administration
Ability to analyze channel performance data, extract insights, and turn findings into actionable recommendations
Willingness to pursue education and growth to build marketing knowledge and email/digital channel excellence
Self-motivated, enthusiastic, and eager to learn new tools and technologies

Technologies

Salesforce Marketing Cloud (SFMC)
Journey Builder (SFMC)
HTML
CSS
Data Extensions (SFMC)

Benefits

Comprehensive benefits package
Workplace flexibility
Professional development opportunities
Participation through Employee Resource Groups

Preferred Qualifications

Demonstrated experience as a channel owner or primary lead for email marketing or a comparable digital channel
Strong understanding of responsive email design and programming concepts
Working knowledge of HTML & CSS for email coding and troubleshooting
Salesforce Marketing Cloud experience with journey building, A/B testing, and platform administration
Ability to analyze channel performance data, derive insights, and translate findings into actionable recommendations
Commitment to continuous learning and growth to build marketing knowledge and digital channel excellence
Enthusiastic, self-motivated, and curious about new tools and technologies

Qualifications

Bachelor's degree in Marketing, Business Administration, Communications, or equivalent experience
Minimum 5 years of relevant, progressively responsible marketing experience
Advanced knowledge of marketing communications principles and practices
Experience collaborating with outside agencies
Strong written and oral communication skills
Ability to perform in a fast-paced environment with multiple priorities
Solid knowledge of relevant technologies
Strong organizational, coordination, project management, and analytical abilities
Effective presentation skills
Budget and project management experience preferred
Able to interact effectively with all organizational levels
Proactive learner, able to apply new tactics and skills to improve performance
Understanding of the insurance industry, products, services, and trends
Commitment to expanding marketing knowledge and integrating skills across the organization

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10d ago

Marketing & Sales Associate

Ehomie Boston, MA

Boston, MA

10d ago

$60k - $200k/yr Full time Marketing Business Development Content Marketing

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Job Description

Ehomie seeks a Marketing & Sales Associate to cultivate a personal brand and client network, deliver personalized rental and home buying solutions, and leverage CRM tools to maximize sales opportunities. The role is based in Boston, MA with a hybrid work arrangement, offering opportunities for mentorship and team leadership development.

Responsibilities

Develop and promote a personal brand while growing a client network through social content and community engagement.
Receive one-on-one mentorship from experienced leaders and progress toward leading a future team.
Collaborate with colleagues across marketing, operations, and client support to expand the business with strong internal backing.
Provide personalized rental and home buying solutions tailored to each client’s needs.
Show properties, guide clients through transactions, and deliver a superior customer experience.
Build and maintain relationships with landlords, leasing offices, and property management companies.
Leverage Ehomie’s technology tools, CRM system, and exclusive listings to maximize sales opportunities.

Requirements

Bachelor’s degree or higher; fresh graduates and candidates without prior industry experience are welcome.
Real estate license holder, or currently pursuing licensure.
Strong communication and interpersonal skills with the ability to establish trust and lasting relationships.
Interest in real estate, social media marketing, or business development, with a readiness to learn and grow.
Self-motivated, results-oriented, and comfortable in a fast-paced, collaborative environment.
Entrepreneurial mindset with ownership, accountability, and execution.

Technologies

CRM system

Benefits

Flexible schedule

Job Types

Full-time
Part-time
Contract
Internship

Compensation

$60,000 - $200,000 per year

Language

Mandarin (Required)

Location

Hybrid remote in Boston, MA 02109

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13d ago

Director of Growth Marketing

Supplied Talent Boston, MA

Boston, MA

13d ago

Full time Marketing Business Systems Campaign Management

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Job Description

Supplied Talent invites a Director of Growth Marketing to lead the end-to-end growth engine from our Boston, MA onsite location. The role oversees demand generation, marketing automation, content and SEO, and website optimization, with a hands-on, player-coach leadership style that blends strategic thinking with practical execution.

Responsibilities

Develop the demand generation strategy and optimize paid channels. Define the channel mix, establish a testing roadmap, and drive a qualified pipeline from paid acquisition, LinkedIn ABM programs, emerging channels, and retargeting.
Own HubSpot as the system of record. Architect lifecycle stages, lead routing, nurture sequences, and dashboards so every inbound signal has a defined path and leadership can see funnel health at a glance.
Maintain pipeline quality and automation reliability. Ensure qualification filters reflect real prospects and instrument the automation layer so silent failures surface before they impact pipeline.
Build and execute a product-led content strategy that sustains durable organic pipeline. Translate customer research and competitive gaps into a publishing cadence and deliver it.
Manage the website as a growth surface, not a brochure. Publish, test, and improve through Webflow without creating engineering dependency.
Oversee review generation programs, such as G2, as a repeatable, systematic engine.
Measure and align cross-functionally. Produce clear reporting on pipeline contribution, CAC, and funnel performance, and partner with sales on ICP targeting, routing logic, and handoff quality.

Requirements

Three to seven years in B2B SaaS demand generation or growth marketing, with direct ownership of at least two to three core channels: paid, lifecycle, content, or SEO.
Deep, hands-on HubSpot expertise covering workflows, sequences, lifecycle stages, routing, and reporting. You have architected this yourself, not just used a system someone else built.
A system-builder mindset paired with martech fluency. You map manual handoffs and failure points, know when to automate, when to instrument, and when a process is too fragile to leave undocumented.
Paid demand gen craft, especially on LinkedIn and account-based programs, complemented by content and SEO sense to shape a product-led plan and turn performance data into decisions.
Comfort owning end-to-end execution in a lean, fast-moving environment: strong prioritization, hands-on Webflow or a comparable CMS, and the ability to operate without a large team.

Technologies

HubSpot
Webflow
G2

Nice to Have

ABM program experience with tight sales-marketing alignment
Familiarity with G2 review generation as a credibility and pipeline lever
Light design direction experience

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16d ago

Senior Specialist, Affiliate Marketing

WHOOP Boston, MA

Boston, MA

16d ago

$80k - $110k/yr Full time Marketing Affiliate Marketing Affiliate Onboarding

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Job Description

The on-site role in Boston, MA leads the growth and management of WHOOP's affiliate channel, focusing on revenue, CAC, and ROAS targets while enabling cross-functional expansion. This position offers a salary of USD 80,000 to 110,000 per year and requires at least five years of relevant experience.

Responsibilities

Take ownership of the affiliate marketing channel, driving revenue, CAC, and ROAS targets to deliver meaningful business impact and sustainable growth.
Develop and implement the affiliate growth strategy by identifying, recruiting, negotiating, and managing high-impact partners that contribute to customer acquisition and revenue.
Oversee the program's commercial performance, including annual and quarterly planning, revenue forecasting, budget oversight, commission spend, and optimization of investments.
Foster strong, ongoing relationships with affiliate partners, publishers, content sites, loyalty programs, and other strategic collaborators across the US and major global markets; conduct regular business reviews and pursue opportunities to enhance performance.
Design and run testing initiatives to improve channel efficiency, evaluating promotions, partner incentives, and affiliate commission structures to maximize profitable growth.
Collaborate with Analytics, PR, Finance, Product, Marketing Operations, Creative, and Brand teams to ensure accurate tracking, measurement, reporting, forecasting, and flawless campaign execution.
Maintain operational excellence and program integrity by ensuring affiliate compliance with brand guidelines and partnership agreements, monitoring traffic quality, and proactively addressing fraud or non-compliant activity.

Requirements

Minimum of 5 years of experience in affiliate marketing, performance marketing, partnership marketing, or related growth roles.
Proven ability to own channel-level performance metrics such as revenue, CAC, ROAS, or equivalent commercial KPIs.
Experience managing affiliate programs through platforms like Impact and Awin.
Strong analytical capabilities and experience using business intelligence and reporting tools to inform decisions and optimize performance.
Experience building forecasts, managing budgets, and evaluating marketing investments.
Excellent communication, negotiation, and relationship-management skills.
Highly organized self-starter capable of operating independently and juggling multiple priorities in a fast-paced environment.
Experience in direct-to-consumer, subscription, consumer technology, or health and wellness sectors.
Strong commitment to leveraging AI tools in daily tasks, ensuring AI-assisted work maintains the same quality standards as personal contributions.

Technologies

Impact
Awin
AI tools

Benefits

Competitive base salary
Meaningful equity
Generous equity package

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16d ago

Digital Marketing Manager

RAFFLES Boston, MA

Boston, MA

16d ago

$83k - $88k/yr Full time Manager Marketing Analytics

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Job Description

RAFFLES Boston seeks a Digital Marketing Manager to develop and execute digital marketing content, campaigns, analytics, and partnerships to boost bookings and brand visibility.

Details

Location: Boston, MA (onsite)
Salary: USD 83,000 - 88,000 per year
Education: Bachelor's degree in communications or related field

Responsibilities

Create and refresh content packages for brand sites, including RAFFLES and restaurant pages, with new event and attraction landing pages to attract visitors
Lead property tours for influencers, content creators, and media, highlighting signature experiences and storytelling opportunities
Design marketing collateral to support hotel operations, sales initiatives, guest communications, events, and brand campaigns while upholding brand standards
Write creative messaging for online communications, partner websites, newsletters, and package offers
Edit and manage online content; oversee proofreading and ongoing updates
Participate in SEM and SEO strategy discussions and execute follow up actions
Apply optimization keywords to title tags, alt tags, image tags, and meta descriptions as provided by the hotel's search agency
Assess brand and vanity site performance, identify friction points, and present findings and action plans to RDOSM
Monitor key metrics in Google Analytics and other tools, track abandonment and conversion, and identify opportunities to grow bookings
Collaborate across teams to craft new guest offers, drive conversions, and increase average booking value; provide autonomous reporting on plans, execution, and results
Manage vendor relationships with marketing technology partners; document opportunities or service issues with recommended solutions
Execute corporate e commerce campaigns aligned with marketing plans within established budgets
Participate in photo and video shoots and strategize image usage, including VR and emerging technology
Oversee OTA content and imagery via Market Manager and GRC Content Team for sites like Expedia, Travelocity, Orbitz, Kiwi, etc.
Maintain presence on listing sites and secure inbound links from local and regional sources
Manage online advertising efforts including display ads, networks, and paid directories in collaboration with corporate teams and RDOSM; negotiate with partners as needed
Provide monthly reporting to RDOSM and stakeholders using Google Analytics, vendor reports, property systems, and consumer reviews
Liaise with digital media outlets, influencers, and bloggers to maximize exposure
Negotiate partnerships to deliver maximum ROI
Support public relations with online components during crisis and issues management
Support affiliate marketing initiatives through editorial and content management of key websites

Requirements

Experience with Microsoft Content Management tool or other content management platforms
Basic HTML knowledge is a plus
Familiarity with Google Analytics or other web analytics tools
Experience purchasing online display advertising and coordinating digital campaigns
Strong written communications skills
Knowledge of search engine optimization practices is an asset
Fast learner capable of quickly adopting new programs and tasks
Proficiency with Microsoft Office applications (Word, Excel, PowerPoint)
Bachelor's degree in communications or related field

Technologies

Google Analytics
Microsoft Content Management tool
Market Manager
Microsoft Word
Microsoft Excel
Microsoft PowerPoint

Benefits

Salary range: $83,000-$88,000
Employee benefit card offering discounted rates in Accor worldwide for you and your family
Medical, dental, vision, and life insurance
Personalized development opportunities across Accor's brand portfolio
Opportunity to contribute to corporate social responsibility initiatives

Physical Requirements

Flexible and long hours sometimes required
Light work; ability to lift up to 20 pounds occasionally and up to 10 pounds frequently or constantly to move objects

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1mo ago

Manager, Content Marketing

Royal Bank of Canada Boston, MA

Boston, MA

1mo ago Closed

$77k - $143k/yr Full time Manager Marketing Analytics

This position is no longer accepting applications (closed Jun 27, 2026).

Job Description

The Manager, Content Marketing at Royal Bank of Canada leads investment content marketing across media channels, partnering with internal teams to create and refresh content for the US market. The role also directs the global team’s deployment of AI to demonstrate meaningful gains.

Responsibilities

Collaborate with Investment, Distribution, and Marketing teams to produce high impact thought leadership across print, digital, and video formats, aligning with commercial goals and client needs, with emphasis on intermediary audiences.
Adapt and repurpose content from other offices to extend reach and consistency.
Refresh evergreen materials such as webpages and whitepapers to maintain relevance and accuracy.
Support and, where appropriate, oversee editorial calendars, timely delivery, impact measurement, and stakeholder engagement.
Transmit key messaging from Investment and Distribution stakeholders to articulate client needs, core messages, and calls to action before content production, ensuring alignment in output.
With a focus on AI tools, leverage insights across media types, geographies, and distribution opportunities, collaborating closely with global content teams to enable rapid deployment across regions.
Partner with Digital and Marketing teams to evaluate content performance, share insights, and identify opportunities for optimization, including campaign success metrics and A/B testing results.
Pilot new content formats, technologies, and distribution tactics leveraging AI to stay ahead of industry trends.

Requirements

Three or more years of experience creating marketing content, with strong decision making and the ability to influence senior stakeholders.
Proven ability to distill complex concepts into clear, engaging, and visually compelling content for institutional and intermediary audiences.
High output capacity, agile problem solving, and the ability to thrive in a fast paced, client oriented environment.
Strong stakeholder engagement skills and the initiative to work independently with limited guidance.
Experience deploying AI tools for content optimization and a growth mindset toward testing emerging trends and evolving ideas or processes in content creation.

Benefits

A comprehensive Total Rewards Program with competitive compensation and flexible benefits, including a 401(k) plan with company matching, health, dental, vision, life, disability insurance, and paid time off.
Leadership support for professional development through coaching and advancement opportunities.
Opportunity to make a meaningful and lasting impact within the organization.
Work in a dynamic, collaborative, progressive, and high performing team.
Responsibilities that provide opportunities to take on challenging work.
Chance to build close relationships with clients.

Job Skills

Accountability
Adaptability
AI Adoption
Content Evaluation
Content Ideation
Content Marketing
Content Writing
Creative Ideation
Creativity
Impact Measurement
Investments
Multi-Level Communication
Proofreading
Regulatory Compliance
Stakeholder Management
Taking Initiative

Additional Details

Address: 225 FRANKLIN STREET, BOSTON
City: Boston
Country: United States of America
Work hours/week: 40
Employment Type: Full time
Platform: WEALTH MANAGEMENT
Job Type: Full time

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1mo ago

Associate Director, Content Marketing

Royal Bank of Canada Boston, MA

Boston, MA

1mo ago Closed

$99k - $176k/yr Full time Marketing Associate Director Channel Management

This position is no longer accepting applications (closed Jun 27, 2026).

Job Description

Join Royal Bank of Canada's Global Asset Management team in a benefits-forward, collaborative environment. This onsite role in Boston, MA offers a comprehensive total rewards package, meaningful development opportunities, and a chance to influence how investment content engages intermediary audiences worldwide. Salary range is USD 99,000 - 176,000 annually.

Benefits

A comprehensive Total Rewards Program with competitive pay and flexible benefits, including a 401(k) with company matching, plus health, dental, vision, life and disability insurance, and paid time off.
Leaders who actively support your development through coaching and growth opportunities.
Opportunity to make a meaningful difference and leave a lasting impact.
Work within a dynamic, collaborative, progressive, high-performing team.
Challenging projects that push you to grow and innovate.
Collaboration with clients to build strong relationships and deliver value.

What is the opportunity?

Become part of the Global Content Marketing Team within Global Asset Management. You will play a key role in originating, producing, distributing, and measuring investment marketing content across diverse media. As an Associate Director for Content Marketing, you will lead content creation for the US market and help accelerate the global evolution of the content function, elevating RBC GAM’s engagement with targeted audiences.

What will you do?

Collaborate with Investment, Distribution, and Marketing teams to produce high impact thought leadership across print, digital, and video channels, ensuring alignment with commercial goals and client needs.
Refresh evergreen materials such as webpages and whitepapers to keep content current.
Leverage and adapt content from other offices to maximize reach and relevance.
Own editorial calendars, ensure timely delivery, track impact, and manage stakeholder engagement.
Work proactively with Investment and Distribution stakeholders to define client needs, key messages, and calls to action before production, ensuring these are reflected in output.
Apply insights and AI tools across media types and geographies, coordinating with global teams to accelerate cross-regional content leverage.
Partner with Digital and Marketing teams to analyze content performance, share insights, and identify optimization opportunities such as campaign effectiveness or A/B testing results.
Pilot new content formats, technologies, and distribution tactics to stay ahead of industry trends, demonstrating efficiency gains through AI.

Must-Have

10+ years of experience leading the creation of investment insights within asset management, with deep knowledge of investment markets and decision making, and the ability to influence senior stakeholders. Investment strategy experience across fixed income, equities, and alternatives.
Proven ability to originate audience-appropriate content independently and translate complex investment concepts into clear, engaging, visually compelling material for institutional and intermediary audiences across multiple geographies.
Strong output capacity, problem-solving agility, and success thriving in a fast-paced, client-centric environment.
Ability to lead stakeholder engagement and collaborate with multiple audiences to achieve shared objectives, with autonomy to drive initiatives.
Experience deploying AI tools for content optimization and a growth mindset for testing emerging trends.
Working understanding of regulatory and compliance frameworks across jurisdictions, particularly in the US; familiarity with other geographies is a plus.

Nice-to-Have

Direct client-facing or portfolio management experience.

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1mo ago

Manager, Digital Marketing

Royal Bank of Canada Boston, MA

Boston, MA

1mo ago Closed

$77k - $143k/yr Full time Marketing Analytics Brand Management

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