Marketing Program Manager

Schneider Electric seeks a Marketing Program Manager for the Buildings Channel. This onsite role in Boston, MA leads multi-channel growth campaigns to accelerate demand, partner engagement, and business growth across EcoXperts, Wholesale Distributors, Mechanical Engineers, and other channel partners. The position offers a high-impact remit, cross-functional collaboration, and a salary range of USD 101,600 to 152,400 per year.

Benefits

• Make a direct impact on customer engagement and business growth through your campaigns.
• Collaborative team culture with coaching and professional development opportunities.
• Exposure to diverse marketing channels, technologies, and strategic initiatives.
• Environment that values creativity, innovation, and diverse perspectives.

Responsibilities

• Spearhead integrated growth marketing campaigns to boost partner engagement, demand, and revenue across the Buildings Channel.
• Design targeted programs to recruit, enable, engage, and grow EcoXperts, Wholesale Distributors, Mechanical Engineers, and other partners.
• Craft campaigns aligned to strategic growth initiatives, new offerings, market expansion, and customer acquisition.
• Own end-to-end campaign planning and execution, including audience segmentation, messaging, channel activation, budget management, timelines, and performance metrics.
• Drive program execution with cross-functional coordination across marketing, agencies, digital teams, line of business, and commercial stakeholders.
• Evaluate campaign performance using metrics such as partner engagement, pipeline influence, lead generation, ROI, and adoption.
• Analyze results and partner insights to improve future programs.
• Collaborate with Buildings Sales, Channel leaders, Strategic Marketing, Product Management, and Business Development to ensure investments align with commercial priorities.
• Create sales enablement assets and marketing materials to boost effectiveness across the partner ecosystem.

Requirements

• 5 to 7 years of experience in B2B growth marketing, channel marketing, demand generation, or integrated campaign management.
• Background marketing through indirect channels, partner ecosystems, or distribution networks.
• Experience in building automation, commercial buildings, HVAC, energy management, electrical distribution, industrial technology, or software.
• Track record partnering with Commercial and Channel organizations to drive growth.
• Strong project management, organizational, and communication skills, plus experience managing agencies and external marketing partners.
• Proficient in using AI-powered marketing tools and automation to enhance personalization, content creation, targeting, and performance optimization.