Marketing Content Associate
Job Description
UtiliSave LLC is hiring a full-time Marketing Content Associate for a remote role based in New York, NY. You will help build a B-to-B content engine that supports brand authority, lead generation, and performance improvements across multiple channels. The position includes strong benefits coverage, a 401(k) match, paid time off, and a salary range of $55,000 to $65,000 per year with potential for an increase based on demonstrated proficiency in role-critical skills.
What you’ll do
- Learn and understand business processes to create customer-focused content that supports key initiatives.
- Develop and execute comprehensive marketing content strategies aligned with company goals, including posts, social content, campaigns, email campaigns, and marketing materials.
- Lead brand-facing content creation while maintaining consistent messaging across all touchpoints.
- Own digital campaign content aligned with business objectives, including SEO/SEM, paid media (Google Ads, Meta, LinkedIn), email marketing, and website performance with the goal of increasing brand awareness and lead generation.
- Conduct and supervise research on market trends, customer behavior, and competitive activity, translating findings into content opportunities.
- Support PR and authority-building efforts through content for PR opportunities, speaking engagements, and partnerships.
- Track and analyze content results from testing and optimize ongoing content based on performance.
- Act as a brand guardian for written and created content across internal and external communications.
- Monitor content performance and refine content accordingly where optimization is not already clearly specified.
What you bring
- Bachelor’s degree in English, Communications, Journalism, Marketing, or a related field.
- 3+ years of experience in content creation.
- Strong knowledge of digital marketing, paid media, SEO/SEM, and performance analytics to inform content decisions.
- Self-starter approach with proactive and creative thinking.
- Excellent verbal and written communication skills.
- Experience with AI-assisted writing tools such as Claude, ChatGPT, Jasper, or similar tools.
- B2B writing experience, including case studies, white papers, and thought leadership content.
- Portfolio or writing samples required.
- Experience with graphic design tools such as Canva and Photoshop, plus video editing software.
- Experience using marketing automation platforms such as Replay.io, HubSpot, Mailchimp, or similar tools.
- Experience with website management: WordPress, Squarespace, and Wix.
- Ability to manage multiple projects, prioritize work, and handle tight deadlines.
- Ability to independently solve problems and think creatively.
- Ability to communicate effectively with stakeholders at all levels within the organization.
Tools you’ll work with
SEO/SEM, paid media, Google Ads, Meta, LinkedIn, AI-assisted writing tools (Claude, ChatGPT, Jasper), graphic design tools (Canva, Photoshop), video editing software, marketing automation platforms (Replay.io, HubSpot, Mailchimp), and website management (WordPress, Squarespace, Wix).
Benefits
- Excellent health, dental and vision benefits
- 401K with company match
- 3 weeks paid time off to start, plus 11 holidays
- Pay: $55,000 to $65,000 per year, with potential for increase upon successful demonstration of proficiency in skills central to your assigned group
Remote work requirements
- This is a full-time remote position. You must have a suitable work area available with appropriate web connectivity during all working hours, free of distractions.
- You must be a resident in the United States living in a state with no more than a one (1) hour time difference from Eastern Standard Time.
- You must be authorized to permanently work in the US as a US Citizen or an active Green Card holder.
How to apply
Apply via email to [email protected]. Please include the Job Title in the transmittal header and attach a resume and an optional cover letter. Include your state of domicile, salary expectations and history, and your work authorization status.