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Job Description

Piedmont Properties of the Carolinas, Inc. is seeking a Marketing Coordinator to lead marketing programs for a portfolio of 60+ active property listings while supporting brokers with transaction coordination and CRM-driven campaigns. This onsite role in Charlotte, NC combines brand stewardship with hands-on content creation, cross-channel marketing, and data-informed decision making.

Responsibilities

  • Lead the planning and execution of marketing campaigns across 60+ active property listings.
  • Create high-quality marketing collateral including property flyers, offering memorandums, proposals, tour books, and presentations.
  • Design and deploy email marketing campaigns.
  • Manage and expand the firm’s social media presence (LinkedIn, Facebook, etc.), including content creation, posting, and performance tracking.
  • Maintain and enhance the company website (Squarespace), ensuring content stays current and aligned with branding.
  • Update and manage property listings across major platforms (CoStar, LoopNet, Crexi, etc.).
  • Oversee CRM data integrity (Salesforce/Apto) and leverage it for targeted marketing campaigns.
  • Collaborate with brokers to develop customized marketing materials and market data reports.
  • Continuously identify opportunities to improve marketing processes, efficiency, and overall brand presence.
  • Draft LOIs, contracts, and transaction-related documents using ZipForms.
  • Support deal flow from initial marketing through closing, including document management and milestone tracking.
  • Prepare client presentations, proposals, and pitch materials.
  • Conduct property research, market analysis, and collection of comparable data.
  • Pull and refine targeted prospect lists for leasing and investment outreach.
  • Track listing activity, lease expirations, and annual escalations for client reporting.
  • Close out completed listings and maintain accurate records across all platforms.
  • Assist with inbound client communication and general inquiries.
  • Support brokers with ad hoc administrative needs and special projects.
  • Maintain organized digital and physical deal files.
  • Ensure consistency, accuracy, and professionalism across all client-facing materials.

Requirements

  • 2+ years of experience in marketing, commercial real estate, or a related field preferred.
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word, Outlook).
  • Experience with Adobe Creative Suite (InDesign) strongly preferred.
  • Strong written and verbal communication skills.
  • Exceptional organizational skills and attention to detail.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • A self-starter who takes initiative and ownership of their role.
  • Strong problem-solving and critical-thinking abilities.
  • Detail-oriented professional who takes pride in producing high-quality work.
  • Ability to work within existing systems while proactively improving processes.
  • Collaborative team player who communicates effectively with brokers and clients.
  • Willingness to learn and grow within the commercial real estate industry.

Technologies

  • Squarespace
  • CoStar
  • LoopNet
  • Crexi
  • Salesforce
  • Apto
  • ZipForms
  • Microsoft Office Suite (Excel, PowerPoint, Word, Outlook)
  • Adobe Creative Suite (InDesign)
  • LinkedIn
  • Facebook

Benefits

  • Competitive salary based on experience
  • Opportunity to work closely with senior brokers and gain exposure to all aspects of the business

Job Type

  • Full-time

Work Location

  • Onsite in Charlotte, NC

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