Digital Marketing Specialist

Full-time Digital Marketing Specialist role supporting three brands, with remote or hybrid work options, for Bullseye Industries Inc. based in Juneau, Wisconsin.

Responsibilities

• Develop and publish content calendars for websites, email campaigns, and social media channels.
• Create marketing assets including graphics, digital ads, and videos.
• Apply video editing skills using Adobe Premiere Pro as needed.
• Plan, manage, and optimize paid search campaigns via Google Ads.
• Implement basic SEO practices to boost organic traffic.
• Track performance analytics, interpret data, and report on key KPIs.

Requirements

• Minimum of 2 years in digital marketing roles.
• Strong graphic design capabilities with Adobe Creative Suite or Canva.
• Proficiency in Adobe Premiere Pro.
• Knowledge of Google Ads and foundational SEO concepts.
• Excellent writing skills and ability to multitask effectively.

Technologies

• Adobe Premiere Pro
• Adobe Creative Suite
• Canva
• Google Ads
• Google Analytics 4
• Mailchimp
• HubSpot

Compensation

• USD 60,000 - 65,000 per year

Benefits

• Competitive pay and benefits
• Flexible schedule with remote or hybrid options
• Opportunity to shape marketing for three unique brands
• 401(k)
• Dental insurance
• Health insurance
• Vision insurance

Nice to have

• Experience with email automation (Mailchimp or HubSpot)
• Experience with Google Analytics 4 and A/B testing
• Interest in outdoor, real estate, or industrial markets