Digital Marketing & Video Specialist

Comprehensive Financial Consultants is seeking a hands-on Digital Marketing & Video Specialist to support marketing execution from the team’s Cicero, Indiana office. This full-time, in-person role blends video production with campaign management, repurposing content across channels, and coordinating communications tied to events and lead follow-up.

In this position, you will develop video content with advisors, operate recording equipment, edit and brand final assets, and drive paid media and email automation that supports registrations, qualified inquiries, appointments, and acquisition goals.

Responsibilities

• Develop video topics, outlines, and scripts in collaboration with advisors.
• Set up and operate cameras, lighting, microphones, and related recording equipment.
• Coordinate regular recording sessions and help advisors feel comfortable on camera.
• Edit footage, improve audio, and add captions, graphics, and branding.
• Produce educational videos, short clips, event promotions, firm introductions, and client communications.
• Repurpose recorded content for YouTube, social media, email, and the company website.
• Maintain organized footage, project files, finished assets, and equipment.
• Build and manage Google Ads and Facebook and Instagram campaigns using Meta Ads Manager.
• Create keywords, audiences, ad copy, graphics, and video creative for campaign variations.
• Manage approved budgets, run tests, and work to improve campaign performance.
• Maintain conversion tracking and report on registrations, qualified inquiries, appointments, and acquisition costs.
• Coordinate landing pages and registration forms to align with campaign objectives.
• Write, design, build, and maintain email drip campaigns via ActiveCampaign.
• Develop prospect nurture, event follow-up, appointment preparation, and ongoing educational sequences.
• Manage segmentation, automation triggers, testing, and campaign reporting.
• Partner with the Events & Marketing Coordinator so attendee statuses trigger the correct communications.
• Create digital ads, social graphics, emails, presentations, print materials, and branded templates.
• Maintain consistent visual standards across CFC’s marketing.
• Manage social media content and routine website updates.
• Maintain the marketing calendar and coordinate material approvals through CFC’s compliance process.
• Track campaign results and identify opportunities to improve messaging, creative, and performance.
• Support promotion for client events, prospect events, and company events.
• Assist with event audiovisual needs, recording, and staffing as scheduled.
• Learn event planning, registration, attendee communication, and follow-up procedures.
• Provide backup coverage for the Events & Marketing Coordinator during an absence.
• Document marketing procedures and maintain company access to accounts, creative assets, and campaign records.

Requirements

• Proven experience personally filming and editing video.
• Hands-on experience building and managing Google Ads and Meta advertising campaigns.
• Graphic design experience with examples of materials personally created.
• Experience creating email campaigns and automated follow-up sequences.
• Proficiency with professional video-editing software and Canva, Adobe Creative Suite, or comparable design tools.
• Strong writing, editing, organization, and project management skills.
• Comfort using advertising platforms, email marketing systems, website content tools, and analytics.
• Ability to take ownership, manage multiple deadlines, and move projects from concept to completion.
• Willingness to learn financial planning topics and work within a compliance review process.

Technologies

• Google Ads
• Meta Ads Manager
• Facebook and Instagram Ads
• YouTube
• ActiveCampaign
• Canva
• Adobe Creative Suite

Schedule & Location

• Full-time, in-person role at CFC’s Cicero, Indiana office.
• Occasional evening or weekend event support may be required, coordinated around the event calendar.
• Occasional travel to Avon and other event locations may be required.

Pay & Benefits

• Salary: $65,000–$85,000 annually, based on experience.
• 401(k)
• Paid time off