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Matcha Y'all

Marketing & Brand Coordinator

Matcha Y'all
Austin, TX $25 - $35/hr Part time Posted 17d ago
Marketing Brand Management Canva Content Marketing Coordinator Digital Marketing E Commerce Platform Ecommerce Platform Email Marketing Klaviyo Marketing Automation Marketing Collateral Marketing Materials Marketing Technology Shopify Social Media Website Management
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Job Description

Matcha Y’all is hiring a part-time Marketing & Brand Coordinator in Austin, TX to support brand growth through hands-on marketing, creative production, and wholesale and event outreach.

Responsibilities

  • Develop and run email marketing campaigns, including concept brainstorming, creating graphics, writing copy, and scheduling sends
  • Maintain a monthly email marketing calendar with product highlights, seasonal campaigns, recipes, and brand updates
  • Plan and execute product and lifestyle photoshoots
  • Create photo and video content for social media, email campaigns, and the website
  • Support creative direction and help maintain a consistent brand aesthetic
  • Update the website with refreshed photography, graphics, and seasonal content
  • Design creative assets for email campaigns, social media, and promotional materials
  • Research and identify potential retail partners for wholesale growth
  • Assist with wholesale outreach, including introductory emails and follow-ups
  • Help build relationships with boutiques, cafes, and other retailers
  • Research and coordinate pop-ups, local events, and brand collaborations
  • Assist with event planning, scheduling, and partner communication

Requirements

  • Creative mindset with a strong eye for photography, design, and branding
  • Experience in content creation, social media, and email marketing
  • Familiarity with Canva and Shopify; experience with email marketing platforms such as Klaviyo is a plus
  • Excellent written communication and organizational skills
  • Self-motivated, proactive, and comfortable taking initiative
  • Enjoys multiple hats and wants to help a small business grow

Technologies

  • Canva
  • Shopify
  • Klaviyo

Job Details

  • Location: Austin, TX (hybrid)
  • Schedule: Part-time, approximately 15–25 hours/week
  • Work arrangement: Hybrid with occasional in-person photoshoots and events
  • Compensation: USD 25–35/hour, based on experience

What You’ll Be Doing

  • Email marketing
  • Content creation and photography
  • Website and graphic design
  • Wholesale outreach and brand growth
  • Events and partnerships

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