Senior Salesforce Marketing Cloud Consultant
Job Description
Debt Consultants Group is seeking a Senior Salesforce Marketing Cloud Consultant to lead the end-to-end design, implementation, integration, and ongoing management of a Marketing Cloud environment. This onsite role in Miami, FL focuses on hands-on ownership across requirements, architecture, automation, deployment, optimization, and troubleshooting.
Role Overview
In this position, you will take responsibility for delivering Salesforce Marketing Cloud solutions from initial planning through production support. You will design and implement complex marketing automation and email capabilities, manage data architecture and quality, and ensure integrations operate reliably across Marketing Cloud, Salesforce CRM, and external systems.
Key Responsibilities
- Design and implement Salesforce Marketing Cloud solutions end to end.
- Build complex solutions using Journey Builder, Automation Studio, Email Studio, and Contact Builder.
- Develop advanced SQL queries, data extensions, segmentation, and customer journeys.
- Create and maintain integrations between Marketing Cloud, Salesforce CRM, APIs, and external systems.
- Develop personalized and dynamic email campaigns using AMPscript and HTML/CSS.
- Manage data architecture, subscriber management, consent, and data quality.
- Troubleshoot complex issues across Marketing Cloud, integrations, automation, and data.
- Establish best practices for scalability, security, deliverability, and performance.
- Collaborate closely with sales, marketing, IT, and engineering teams.
- Provide technical leadership and documentation for the Marketing Cloud environment.
Required Experience and Skills
- 7+ years of hands-on Salesforce experience, including significant Salesforce Marketing Cloud experience.
- Proven experience designing and implementing enterprise-level Marketing Cloud solutions.
- Strong experience with Journey Builder, Automation Studio, Email Studio, Contact Builder, and Data Extensions.
- Advanced SQL skills.
- Strong AMPscript, HTML, and CSS experience for email development.
- Experience integrating Marketing Cloud with Salesforce Sales Cloud and external APIs/systems.
- Strong understanding of data architecture, segmentation, personalization, automation, and email deliverability.
- Experience troubleshooting and optimizing large-scale marketing automation environments.
- Ability to independently lead projects from architecture through development, testing, deployment, and production.
- Hands-on enterprise Marketing Cloud experience is mandatory.
Certifications
- Required: Salesforce Certified Marketing Cloud Email Specialist
- Required: Salesforce Certified Marketing Cloud Administrator
- Required: Salesforce Certified Marketing Cloud Developer
- Required: Salesforce Certified Marketing Cloud Consultant
- Required: Salesforce Certified Data Cloud Consultant
- Strongly preferred: Salesforce Certified Marketing Cloud Consultant
- Strongly preferred: Salesforce Certified Data Cloud Consultant or equivalent Data Cloud experience
Certifications are important, but hands-on enterprise Marketing Cloud experience is mandatory.
Technologies
- Salesforce Marketing Cloud
- Journey Builder
- Automation Studio
- Email Studio
- Contact Builder
- SQL and data extensions
- AMPscript and HTML/CSS
- Salesforce CRM, including Salesforce Sales Cloud
- APIs and external systems
- Salesforce Data Cloud
Work Location
This role is in person in Miami, FL.
Compensation
USD 94,100 - 114,000 per year