Head of Marketing & Communications

Sanctuary Computer invites a seasoned marketing leader to drive end-to-end brand storytelling across the garden3d network. This remote role oversees multi-brand voice for Sanctuary Computer, XXIX, Index Space, USB Club, and garden3d TK, guiding editorial, production, paid distribution, and performance reporting. Expect a remote-first environment with a clear path to growth: starting with a four-month fractional trial at $75 to $120 per hour, with potential for a permanent role and expanding scope after proven impact. Eligible after 12 to 24 months, you may join the garden3d worker ownership program. This position requires 8+ years of marketing, content, or brand leadership experience and a strong portfolio that demonstrates taste, craft, and voice.

Responsibilities

• Own channels end to end including the garden3d Substack, podcast, Instagram, X, and the paid accounts behind them; coordinate with a core team and a rotating group of freelance editors, designers, and animators; manage a calendar that aligns about a dozen workstreams.
• Apply PESO thinking with emphasis on shared and owned media; use paid deliberately and view traditional press as a bonus rather than the focus.
• Shift seamlessly between diverse workstreams to surface compelling stories and produce work at a high standard.
• Maintain quality where output never falls below an 8/10 across posts, videos, essays, and episodes; prefer not to publish if quality is lacking.
• Craft social content that stops the scroll with a practitioner level grasp of platform mechanics and short-form video as a core capability.
• Manage a house of brands with distinct voices while keeping the umbrella story coherent and aligned.
• Own the case study production line: interview teams, shape narratives, art-direct assets, and deliver case studies that win new projects.
• Oversee websites and collateral strategy for garden3d sites, ensuring accuracy, currency, and clear communication of each studio's capabilities.
• Editorial ownership of Substack, the podcast, and transparency publications; manage calendars, standards, and growth, turning happenings into shareable work.
• Lead producing, paid, and distribution efforts: direct producers, editors, and freelancers; manage briefs, deadlines, and multiple workstreams; oversee paid spend on Meta/Instagram and other platforms; build audiences; run A/B/C testing across narratives and ad sets; manage budgets by results.
• Data-driven ROI: measure audience growth, engagement, leads, and pipeline influence; report clearly; evaluate paid spend, organic effort, and production time by return; shape the next quarter’s plan from the numbers.
• Presence in person at events, conferences, talks, Index programming, and dinners/openings; select touchpoints and bring back publishable stories.
• Model garden3d values of partnership, curiosity, and accountability; mentor teams, provide honest feedback, and recognize strong work.
• Lead or support special projects such as turning garden3d TK into a media brand, growing the podcast, launching campaigns for new Index spaces and USB Club drops, publishing the open-source P&L, building a small content studio, and systems to publish more often while maintaining 8/10 quality.

Requirements

• 8+ years in marketing, content, or brand leadership within creative studios, agencies, or founder-led environments
• A portfolio that demonstrates exceptional visual taste, narrative skill, and tone of voice
• Design background or fluency in creating visual assets at required quality in Figma when needed
• Experience owning a company’s web presence: site strategy, messaging, and keeping collateral current
• Excellent project management: managing content calendars, production pipelines, and multiple workstreams
• Fluency in short-form video for Reels, TikTok, and Shorts with the ability to explain why each piece performed
• Proven ability to manage editors, designers, animators, and freelancers, getting better work from teams than individuals could alone
• Hands-on experience running paid social on Meta, Instagram, and other platforms: audience development, budget ownership, and A/B/C testing across narratives and ad sets
• Working fluency with the PESO model and opinions on where paid, earned, shared, and owned media earn their value

Technologies

• Figma

Benefits

• Eligibility to join the garden3d worker ownership program after 12–24 months
• Remote-friendly and globally distributed team
• Opportunity for a permanent role with scope and compensation growth after a successful trial

Compensation

• Four-month fractional trial contract paid hourly at $75–$120, depending on seniority and experience
• During the trial, define your goals and seek leadership approval for success criteria
• If expectations are met, develop a permanent role with expanding scope and compensation aligned to growth in audiences and revenue
• After 12–24 months of proven success, eligibility to join the worker ownership program
• Pay range: $75.00–$120.00 per hour

How we interview

• Intro call to discuss the role and your experience and interests
• Panel interview with several team members to align on challenges and fit
• Reference check for qualified candidates
• Offer to follow

How we work

• Transparency and Ownership: annual Profit & Loss statements, open source ideas, and open discussions about business and money
• 150 percent carbon negative: offsets exceed our annual footprint; climate neutral since 2021
• Strong morals: we have declined significant opportunities that did not meet our standards
• Async and Decentralized: prioritizing calm, thoughtful communication and focus time
• Remote friendly: a decentralized, globally distributed workplace
• Ideas and products: spare-time projects build open source or internal products to diversify revenue

How to apply

Note that this Indeed posting is for sharing purposes only and is not the direct application. To be considered, please complete the application form below. Copy the link and apply: The garden3d Creative Network https://app.notion.com/p/garden3d/1f1131fea2c78095922ec7e09bd96101?source=copy_link. Please submit a complete application with links that verify your work and identity; incomplete submissions will not move forward. Our team reviews every complete submission carefully.

Application questions

• Have you filled out the form in this link?

Work location: Remote