Digital Marketing Specialist
Job Description
Digital Marketing Specialist role focused on Amazon Ads for Pandasaurus Games, remote, owning Amazon Ads campaigns, A+ Content/Brand Story, and related e-commerce marketing across Shopify, Meta, and TikTok.
Responsibilities
- Create, manage, and optimize Amazon Ads campaigns across the catalog
- Develop and maintain Amazon A+ Content, Brand Story, and storefront pages
- Plan and execute paid campaigns on Meta and TikTok
- Create product pages in Shopify for new game launches
- Keep product information and assets up to date on the direct retailer portal
- Produce marketing design assets including sell sheets, booth graphics, ads, and social/email graphics
Requirements
- 2+ years hands-on experience running Amazon Ads (Seller Central or agency) — this is a must
- Experience running Meta ads; TikTok experience is a plus
- Experience with Shopify or Amazon listing content
- Graphic design skills in Adobe Creative Suite, Canva, or Figma
- Strong organizational skills — able to juggle a release calendar, always-on campaigns, and design requests
- Work samples required with application (campaigns with results, pages you built, or design work). Applications without samples will not be considered
Technologies
- Amazon Ads
- Meta
- TikTok
- Shopify
- Adobe Creative Suite
- Canva
- Figma
Benefits
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Life insurance
- Paid time off
- Parental leave
- Retirement plan
- Vision insurance
About the role
- Primary focus is Amazon, owning the Amazon Ads program (Sponsored Products, Sponsored Brands, Sponsored Display), building campaigns, managing budgets and bids, and reporting on performance
- Also manage A+ Content and Brand Story pages and keep listings in top shape
- Lead the Amazon presence during new game launches for the first 90 days
- Run paid social campaigns on Meta and TikTok, build Shopify product pages for new releases, keep the retailer portal up to date, and handle day-to-day graphic design for the marketing team (sell sheets, convention booth graphics, digital ads)
Bonus Points
- Bonus points if you play modern board games or are eager to learn; our audience tends to notice
Pay
- $56,190.36 - $67,670.12 per year
Work Location
- Remote
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