Marketing Programs Manager

Bridge is building a marketing engine that connects content, events, and the website into one consistent experience. As the Marketing Programs Manager, you will help bring the Bridge brand to life through end-to-end ownership of publishing and event programs, while working closely with creative and event partners. The role reports to the VP Marketing and directly supports growth and revenue.

In this position, you will lead the editorial and events calendar, manage briefs and deliverables across agencies and freelancers, and keep the website current, on-brand, and aligned with campaigns and launches. You will also measure event performance and refine the event mix over time.

What you will do

• Produce high-quality content across formats, including blog, social, email, web copy, sales collateral, and event assets, aligned to brand and messaging.
• Maintain the editorial calendar, including briefs, review process, and publishing across channels.
• Submit briefs to the creative agency and track deliverables against agreed timelines.
• Maintain a central content library with version control and brand consistency.
• Source, plan, manage, and execute the full marketing event calendar, including trade shows, conferences, webinars, field events, and customer gatherings, from concept through post-event follow-up.
• Own event logistics end to end: budgets, timelines, vendor and venue management, registration, staffing, collateral, and on-site execution.
• Coordinate event promotion, lead capture, and follow-up.
• Measure event ROI and continuously refine the event mix based on performance.
• Serve as the day-to-day owner of the company website, including content updates, page builds, landing pages, and ongoing maintenance.
• Coordinate with the design and creative agency on UX, design, and landing page creative.
• Manage SEO hygiene, site performance, and analytics.
• Act as the primary point of contact and project manager for creative partners and event vendors.
• Track vendor timelines, deliverables, and invoices, and flag scope or budget concerns to the VP Marketing.
• Maintain vendor relationships and ensure work meets quality and brand standards.

What you bring

• 5+ years in content marketing, brand, events, or marketing programs (B2B preferred).
• Excellent writing and storytelling with a portfolio across channels and formats.
• Proven experience running events end to end, including logistics and budgets.
• Hands-on CMS proficiency, including content creation, publishing workflows, and maintaining structure and consistency.
• Experience keeping a company website current and on-brand, including landing pages and campaign-aligned updates.
• Strong project management skills with the ability to juggle multiple workstreams and deadlines.
• A brand and design sensibility with high standards for quality and consistency.
• Experience directing freelancers and creative agencies.
• Experience in adtech, martech, media, data, or an adjacent technology sector.
• Hands-on CMS experience (e.g., WordPress, Webflow, or HubSpot CMS) and basic HTML/CSS.
• Familiarity with SEO and web analytics (e.g., GA4).
• Comfort with video, motion, or design tools for lightweight production.

Technologies

WordPress, Webflow, HubSpot CMS, HTML/CSS, GA4

Benefits

• Medical, dental, and vision coverage for you and your dependents, with multiple plan options
• Telehealth access included
• Life insurance
• Long-term disability
• Flexible spending and health savings account options
• Supplemental insurance coverage
• 401(k) with company match
• Flexible PTO
• Sick time from day one
• Paid holidays
• Paid short-term disability and parental leave options
• Employee Assistance Program (EAP) with free counseling and work-life resources
• Legal services
• Pet insurance and discount plans
• Access to an employee discount center

What Bridge offers you: An opportunity to work with and directly impact Bridge’s growth and revenue, work with the latest technology, professional growth and development, and a competitive salary and compensation structure with benefits. Bridge also emphasizes an enjoyable and evolving culture in a forward-thinking company.