Marketing Coordinator

Join CENTRICITY CREDIT UNION in Duluth, MN as a Marketing Coordinator supporting marketing initiatives across multiple channels. This onsite role combines campaign coordination, digital execution, and content management, with the tools and structure to help you track performance, keep marketing systems organized, and deliver accurate, on-time work that supports both members and internal teams.

What you’ll do

• Coordinate and execute integrated marketing campaigns aligned to established strategies, creative direction, and organizational priorities, including product promotions, brand awareness, and community campaigns.
• Implement advertising campaigns across digital and traditional channels, including Google Ads, email marketing, radio, print, and other paid opportunities.
• Manage campaign timelines, including content releases, ad placements, approvals, and deliverables to keep initiatives accurate and on schedule.
• Monitor campaign performance and provide recommendations to improve engagement, reach, conversions, and overall effectiveness.
• Maintain HubSpot marketing functions such as database maintenance, workflows, automation, audience segmentation, forms, lists, landing pages, and other digital campaign assets.
• Build, deploy, and analyze email marketing campaigns based on messaging and established campaign goals.
• Track digital advertising performance, evaluate metrics, and recommend optimization opportunities.
• Ensure data accuracy, integrity, and applicable compliance standards across marketing systems and platforms.
• Maintain and update member-facing marketing materials including brochures, flyers, handouts, forms, disclosures, presentations, and related resources.
• Adapt approved materials as needed, including creating fillable forms, updating information, resizing, and coordinating production.
• Coordinate member communications, promotional materials, and marketing resources to align with approved messaging and visual direction.
• Support internal communications tied to marketing initiatives, organizational updates, promotions, and employee engagement activities.
• Ensure marketing materials and communications meet brand standards, messaging guidelines, and visual requirements.
• Assist with event coordination, including promotion, preparation, setup, teardown, and development of required marketing and promotional materials.
• Support processing sponsorship and donation requests, including maintaining documentation and records.
• Collaborate with internal departments and coordinate with external vendors, media partners, printers, agencies, and community organizations.
• Maintain the Marketing Department ticketing system, organizing requests, tracking status, communicating updates, and supporting timely completion.
• Maintain the employee clothing web store, including product updates, vendor coordination, ordering information, and general store maintenance.

What you bring

• Associate’s or Bachelor’s degree in Marketing, Communications, Public Relations, Business Administration, or a related field preferred.
• Equivalent combination of education and relevant experience will be considered.
• Two (2) years of experience in marketing, communications, public relations, digital marketing, or a related field preferred.
• Experience managing email marketing platforms, CRM systems, and marketing automation tools preferred.
• Experience coordinating marketing campaigns.
• Experience with digital advertising platforms, including Google Ads, preferred.
• Strong written, verbal, and interpersonal communication skills.
• Excellent organizational skills with the ability to manage multiple projects, deadlines, and priorities.
• Proficiency with Microsoft Office Suite including Word, Excel, PowerPoint, and Outlook.
• Working knowledge of CRM and email marketing platforms, preferably HubSpot.
• Knowledge of digital marketing principles, social media, digital advertising, and content marketing best practices.
• Ability to analyze marketing data and prepare reports to measure campaign effectiveness and support decision-making.
• Strong attention to detail and commitment to accurate, high-quality work.
• Ability to work independently while collaborating effectively with cross-functional teams.
• Creative problem-solving and adaptability in a fast-paced environment.

Tools you’ll use

• HubSpot and HubSpot marketing functions
• Google Ads
• Email marketing platforms and CRM systems
• Marketing automation tools
• Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)

How success is measured

• Work is completed accurately and timely.
• Personal and department goals are consistently met or exceeded.
• Strong working relationships with Credit Union personnel and management.
• Management is appropriately informed of area activities.
• Workflows and assignments follow established standards, policies, and procedures.
• Excellent communication skills with members and staff, including timely responses to questions.
• Attendance at professional growth training.

Salary: USD 59,000 - 81,000 per year. Location: Duluth, MN (onsite).