Marketing Manager
Manager
Marketing
Brand Management
Campaign Management
Channel Management
Content Marketing
Cross-Functional
Digital Marketing
Fair Housing
Hud Compliance
Lead Generation
Local Listing Management
Market Strategy
Marketing Analytics
Marketing Automation
Marketing Collateral
Marketing Materials
Marketing Strategy
Paid Advertising
Performance Marketing
Project Management
Real Estate Marketing
Reporting and Analytics
Social Media
Job Description
Quality Management Group Inc invites you to join as Marketing Manager at our Ontario, California corporate office. This onsite role offers a salary range of USD 85,000 to 100,000 per year and the opportunity to lead property-focused and companywide marketing initiatives using digital strategy, content development, branding, and AI-enabled tooling.
Responsibilities
- Lead and implement QMG’s digital marketing plan to support leasing and occupancy targets while boosting brand visibility across the portfolio, aligned with the Director of Marketing & Communications roadmap.
- Manage property websites, online listings, and digital advertising campaigns, ensuring accuracy, compliance, and timely updates.
- Ensure marketing efforts comply with HUD, affordable housing, and fair housing advertising requirements, including required disclosures and occupancy guidelines.
- Monitor campaign performance and adjust strategies based on traffic, lead quality, leasing outcomes, and return on investment.
- Provide regular performance reporting and actionable insights to the Director of Marketing & Communications.
- Create and maintain standardized, compliant advertising templates for Community Managers, covering property listings, flyers, signage, social media posts, and outreach materials.
- Develop guidelines and toolkits to enable on-site teams to market properties consistently while meeting compliance standards.
- Maintain an organized digital asset library for all marketing materials.
- Continuously improve marketing systems and workflows to scale across the portfolio.
- Design and produce collateral using approved brand standards and templates.
- Write and edit compelling copy for property ads, websites, internal communications, presentations, and campaigns.
- Coordinate photography, videography, and other creative assets as needed.
- Support event marketing for property openings, resident events, and company initiatives.
- Ensure content execution aligns with corporate brand standards established by the Director of Marketing & Communications.
- Collaborate with HR, Learning & Development, Operations, and other departments to produce internal marketing materials, recruiting content, training materials, and internal campaigns.
- Align internal materials with company messaging, culture, and visual standards.
- Evaluate, implement, and optimize marketing technology platforms and AI-driven tools to improve efficiency, automation, analytics, and content scalability.
- Leverage AI for listing optimization, SEO enhancement, content drafting, campaign forecasting, workflow automation, and data reporting.
- Identify opportunities to streamline processes and reduce manual workload through intelligent automation.
- Stay current on emerging AI technologies and digital marketing innovations to modernize the marketing function.
- Partner with leadership to assess technology investments that support portfolio growth and efficiency.
- Track and report marketing performance metrics, including campaign results, engagement, occupancy impact, and budget utilization.
- Maintain a comprehensive marketing calendar to ensure timely delivery of initiatives.
- Identify opportunities to improve processes, tools, systems, and workflows to increase efficiency and impact.
- Provide data-driven recommendations to support strategic decision-making and portfolio performance.
Requirements
- 5+ years of marketing experience, including direct support for property management, multifamily housing, or real estate portfolios.
- Solid knowledge of HUD, affordable housing, and compliance-driven advertising requirements.
- Track record of developing and executing digital marketing strategies.
- Strong copywriting, editing, and content development skills.
- Experience creating standardized tools and templates for operational teams.
- High attention to detail and the ability to manage multiple priorities and deadlines.
- Proficiency with digital marketing platforms, social media, analytics tools, and marketing technology systems.
- Ability to operate in a high-accountability environment with measurable performance outcomes.
Physical Demands
- Walk 10% of the time, stand 10% of the time, and sit 80% of the time.
- Occasionally lift and/or carry up to 25 lbs.
- Use computer, phone, copier, and other office equipment throughout the day.
- Operate a computer requiring the use of hands and fingers.
- Occasional bending, reaching, kneeling, and crouching.
- Regular lifting of up to 30 pounds.
- Occasional climbing of stairs.
- Specific vision requirements include close, distance, and color vision.
- Travel for business may be required.
Work Environment
- Exposure to weather conditions as applicable to duties; moderate noise level.
- Prior marketing experience in the Property Management or Real Estate industries is required.