Marketing and Community Coordinator

Allen Law Firm, P.A., a Gainesville based personal injury practice, is seeking a Marketing & Community Coordinator to anchor its onsite marketing efforts. This role combines hands-on management of the firm’s social media, community engagement, event coordination, and brand consistency across all channels. The successful candidate will balance creative storytelling with disciplined project management to support outreach, reputation, and client-focused communications.

Overview

The Marketing & Community Coordinator acts as the operational and creative hub of the marketing department. The role manages the firm’s social media presence, builds and maintains community relationships, coordinates events and sponsorships, and ensures brand presence is consistent and compelling across every channel.

Responsibilities

• Social Media & Content Management: Manage day-to-day social media activity, including content planning, scheduling, caption writing, basic graphic creation, performance monitoring, and collaboration with the Content Creator to maintain on-brand, compliant messaging.
• Events, Sponsorships & Community Engagement: Plan and execute firm events, coordinate sponsorships and community involvement, handle event logistics, and maintain a master calendar for leadership visibility.
• Online Reputation Management: Oversee Google review strategy, coordinate review requests with internal teams, monitor feedback, and report on performance.
• Paid Social Support: Assist with paid social campaigns by coordinating creative assets, messaging updates, and ensuring content remains clear, on-brand, and compliant.
• Brand Assets, Swag & Signage: Maintain brand asset library, manage swag inventory, coordinate branded materials and signage, and ensure marketing materials are current and stocked.
• Testimonials & Creative Coordination: Coordinate client testimonials and support content planning to maintain consistency in messaging, visuals, and audience targeting across channels.

Requirements

• 2+ years of experience in social media management, marketing coordination, or a related role
• Strong understanding of social media content strategy, platform best practices, and audience engagement
• Ability to plan content calendars and independently move projects from concept to published post
• Strong writing skills for captions, social copy, and story-driven content
• Familiarity with Sprout Social or similar social media management platforms
• Ability to create basic static graphics using Canva or similar tools
• Strong organizational skills with the ability to manage multiple projects simultaneously
• Excellent written communication and attention to detail
• Comfortable working in a fast-paced, deadline-driven environment

Technologies

• Sprout Social
• Canva
• Google Business Profile

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Paid time off

Location

Gainesville, FL onsite

Salary

USD 45,000 - 60,000 per year