Social Media Content and Marketing Coordinator
Job Description
Brooklyn, NY onsite paid role for a Social Media Content and Marketing Coordinator focused on growing brand presence through social content, campaigns, and performance reporting.
Responsibilities
- Develop and execute social media content strategies across platforms including Facebook, Instagram, Twitter, LinkedIn, and others
- Create visually engaging content using Adobe Photoshop, Adobe Illustrator, and other media editing tools
- Schedule and publish posts using Hootsuite, Buffer, or similar tools to maintain consistent brand messaging
- Monitor social listening channels to identify audience sentiment, trending topics, and competitor activity
- Run social media advertising campaigns, including Facebook Advertising, to increase reach and engagement
- Measure and optimize campaign performance using Google Analytics, web analytics tools, and social media analytics
- Collaborate with the marketing team to align content with branding guidelines and marketing goals
- Engage with followers through timely social communication and relationship management to support community loyalty
- Conduct keyword research and apply SEO optimization to improve content visibility in search results
- Track media performance and prepare reports that summarize campaign effectiveness and inform next steps
Requirements
- Proven experience in social media management, content creation, and digital marketing performance monitoring
- Proficiency with graphic design software including Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite
- Strong understanding of social platform algorithms, advertising tools (including Facebook Advertising), and scheduling platforms like Hootsuite or Buffer
- Familiarity with social listening tools and techniques for audience and market insights
- Ability to write compelling content with excellent proofreading skills
- Media editing experience, including video editing and photography, is highly desirable
- Knowledge of SEO best practices, web analytics (including Google Analytics), and online marketing analytics to assess results
- Excellent communication skills with the ability to manage relationships across teams and external partners
- Proactive, organized approach with the ability to manage multiple projects in a fast-paced environment
Technologies
- Facebook, Instagram, Twitter, LinkedIn
- Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite
- Hootsuite, Buffer
- Google Analytics
Pay and Schedule
- Pay: $25.00 - $35.00 per hour
- Expected hours: 20.0 per week
Benefits
- Flexible schedule
- Paid time off
Work Location
- In person
- Brooklyn, NY