Digital Marketing & E-Commerce Specialist

Our Family Craft Shop, a family-owned shop producing Amish furniture, is seeking a Digital Marketing & E-Commerce Specialist to grow our online presence and manage e-commerce for OFCS Amish Furniture. This on-site role in Morgantown, West Virginia offers an hourly rate of $15 to $25 and does not require a degree, providing a hands-on opportunity to develop a full range of digital marketing skills in a collaborative environment.

Responsibilities

• Oversee and update the Shopify storefront to reflect new products and collections
• Add new products, collections, and detailed product descriptions
• Create social media content for Facebook, Instagram, TikTok, Pinterest, and YouTube
• Capture product photography and video assets
• Edit short-form videos and promotional material
• Write website content, blog posts, and email campaigns
• Assist with search engine optimization and work to improve Google search rankings
• Support Google Ads and Meta advertising campaigns
• Monitor website performance and analyze analytics
• Assist with graphic design tasks using Canva or Adobe Creative Suite
• Research new marketing trends and ideas
• Utilize AI tools such as ChatGPT to generate content and boost efficiency

Requirements

• Creative mindset with strong attention to detail
• Passion for marketing and e-commerce
• Organized, self-motivated, and able to manage multiple projects
• Comfort with learning new technologies
• Excellent written communication skills
• Positive, dependable, and eager to grow
• Experience juggling multiple priorities concurrently
• Shopify experience is a plus
• Basic knowledge of social media marketing
• Experience with Canva, Adobe Creative Suite, or similar design software
• Photography or video editing experience is a plus
• Basic understanding of SEO and Google Analytics
• Experience using AI tools is encouraged but not required

Technologies

• Shopify
• Facebook
• Instagram
• TikTok
• Pinterest
• YouTube
• Canva
• Adobe Creative Suite
• Google Ads
• Google Analytics
• ChatGPT
• Meta advertising campaigns

Benefits

• Flexible full-time or part-time scheduling
• Competitive hourly pay based on experience
• Employee discounts on premium Amish furniture
• Friendly, family-owned work environment
• Opportunity to learn every aspect of e-commerce and digital marketing
• Career growth opportunities as the company expands
• Flexible schedule

This position is perfect for someone who...

• Loves marketing and technology
• Enjoys being creative every day
• Wants to build a career
• Likes seeing the direct results of their work
• Wants to help grow a successful family-owned business