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B2B Marketing Manager & Product Operations Specialist
Job Description
This is a full-time, onsite opportunity in Vernon, CA supporting two B2B-focused functions: a B2B Marketing Manager (B2B Marketing & Sales) and a Product Operations & Purchasing Specialist. Both roles are designed to drive business growth through coordinated marketing execution, key account support, and reliable product ordering, purchasing, and inventory operations.
Role Locations and Employment Details
- Work location: Onsite in Vernon, CA
- Job type: Full-time
Compensation
- Marketing Manager (B2B Marketing & Sales): USD 60,000 - 80,000 per year
- Product Operations & Purchasing Specialist: USD 60,000 - 80,000 per year
Responsibilities: B2B Marketing Manager
- Develop annual and quarterly marketing strategies aligned with company goals and business objectives.
- Maintain consistent brand positioning, messaging, and visual identity across marketing channels.
- Plan, execute, and optimize integrated marketing campaigns across digital, promotional, and offline channels.
- Manage marketing budgets, forecast expenditures, track spending, and evaluate campaign ROI.
- Conduct market and competitor research to identify trends, customer behaviors, and new opportunities.
- Monitor marketing KPIs, analyze performance, and prepare reports with improvement recommendations.
- Manage key accounts and maintain strong relationships with strategic customers.
- Understand customer business needs and coordinate marketing initiatives to support account growth.
- Identify opportunities to expand existing customer relationships and build long-term partnerships.
- Collaborate with Sales and other departments to support B2B sales initiatives and business development.
- Work closely with Sales, Product, Operations, and senior leadership to execute business initiatives.
- Provide creative direction to designers, content creators, writers, agencies, and external partners.
- Plan and manage marketing activities for trade shows, corporate events, promotions, and new product launches.
- Identify potential marketing risks and develop contingency plans to support business continuity.
- Coordinate multiple marketing projects while maintaining quality, deadlines, and budget requirements.
Responsibilities: Product Operations & Purchasing Specialist
- Manage product orders, purchase orders (POs), and purchasing activities to support timely and accurate fulfillment.
- Coordinate with domestic and overseas suppliers regarding product availability, pricing, order quantities, and delivery schedules.
- Track purchase orders, shipments, and delivery timelines, resolving discrepancies or delays.
- Maintain accurate product information, pricing records, purchasing documentation, and supplier records.
- Monitor inventory levels, product demand, and replenishment requirements to maintain appropriate stock levels.
- Coordinate with Sales, Warehouse, and Operations teams to support product distribution and order fulfillment.
- Identify and resolve inventory discrepancies, shipment delays, and product availability issues.
- Maintain accurate inventory data and support purchasing and stock management processes.
- Analyze product sales performance, inventory turnover, and purchasing trends to identify improvement opportunities.
- Support new product introductions, product assortment planning, and ongoing product management activities.
- Collaborate with internal departments to improve purchasing efficiency and product availability.
- Assist with operational reporting and product-related documentation.
Minimum Qualifications
- Education: Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent relevant professional experience
- Experience: Minimum 5 years of professional marketing experience (including marketing strategy, campaign management, or brand management)
Additional Requirements
- Proven ability to develop and execute integrated, multi-channel marketing campaigns.
- Analytical skills with experience tracking KPIs, campaign performance, and ROI.
- Experience managing marketing budgets and forecasting expenditures.
- Excellent project management, organizational, and cross-functional communication skills.
- Ability to manage multiple priorities in a fast-paced environment.
- Proficiency in Microsoft Office, particularly Excel and PowerPoint.
- Previous experience in product management, purchasing, procurement, inventory management, or order management.
- Strong organizational skills and ability to manage multiple product orders and priorities.
- Excellent communication, problem-solving, and coordination skills.
- Ability to work independently in a fast-paced wholesale or distribution environment.
Technologies
- Microsoft Office
- Excel
- PowerPoint
Preferred Qualifications: Marketing Manager
- Previous experience as a Marketing Manager, Brand Manager, or in a strategic marketing role.
- Experience managing external agencies, designers, writers, or other creative partners.
- Knowledge of digital marketing, social media, email marketing, and online marketing channels.
- Experience supporting trade shows, corporate events, promotions, or product launches.
- Familiarity with marketing analytics, CRM, or marketing automation platforms.
- Experience conducting market research, competitor analysis, and customer segmentation.
- Strong presentation and leadership skills, including collaboration with senior management.
- Bilingual proficiency in Korean and English.
Preferred Qualifications: Product Operations & Purchasing Specialist
- Bachelor's degree in Business Administration, Supply Chain Management, Logistics, or a related field.
- Experience in wholesale distribution, consumer goods, retail products, or import/export operations.
- Experience coordinating with overseas suppliers and managing international purchase orders.
- Familiarity with ERP systems, inventory management software, or purchasing systems.
- Knowledge of inventory planning, demand forecasting, and product lifecycle management.
- Bilingual proficiency in Korean and English.
Application Questions
- Are you bilingual in Korean and English?
- Please specify your current status in the United States, or if you are a foreign national, indicate your visa type.
- Which position are you applying for?