Associate Marketing Manager

Bectran Inc is hiring an Associate Marketing Manager in Schaumburg, IL (onsite) to support SaaS go-to-market execution. Reporting to the Marketing Manager, this role focuses on day-to-day campaign delivery, content coordination, digital channel management, and operational readiness for GTM initiatives.

Key Responsibilities

• Convert the corporate growth vision from the Head of Marketing and Sales into complete SaaS GTM launch frameworks.
• Own the end-to-end commercial launch lifecycle for new software products, tiered packages, and core feature releases.
• Drive cross-functional alignment across Product, Sales, and Customer Success to support operational market readiness.
• Define target buyer personas, value propositions, and core messaging frameworks across customer segments.
• Create sales enablement materials, including pitch decks, pricing FAQs, and competitive battlecards.
• Evaluate core SaaS revenue metrics, including ARR pipeline velocity, win rates, and customer acquisition costs.
• Set digital marketing channel strategy and budget allocations across SEO, paid advertising, and social media.
• Review marketing performance and revenue data, then provide recommendations to improve funnel optimization.
• Maintain brand consistency across marketing materials and communications.
• Partner with the Marketing Manager to execute daily campaign deliverables, ensuring deadlines are met and outputs match the overall GTM strategy.

Requirements

• 3 to 5 years of experience in digital marketing, preferably in a SaaS B2B environment.
• Hands-on experience with marketing automation tools and CRM platforms, including Monday.com and Salesforce.
• Strong copywriting and editing skills with the ability to uphold corporate brand standards across complex technical subject matter.
• Demonstrated ability to independently deploy, measure, and optimize digital campaigns across SEO, paid advertising, and social media.
• High organizational agility to manage multiple tactical asset deadlines without direct supervision.
• Coachable mindset and strong interest in learning cross-functional GTM strategies from senior leadership.

Technologies

• Monday.com
• Salesforce

Compensation and Location

• Location: Schaumburg, IL (onsite)
• Salary: USD 75,000 to 90,000 per year
• Minimum experience: 3 years

Benefits

• 100% paid medical coverage through Blue Cross Blue Shield (choice of PPO and HSA plans).
• 100% paid dental, vision, and life insurance through MetLife.
• Participation options for Health Savings Account (HSA) and Flexible Spending Account (FSA) plans.
• Short-term and long-term disability (STD/LTD) plans available for employee election through MetLife.
• Retirement savings plan with a 401(k) offering Roth and traditional contributions through Principal.
• 15 days of Paid time off (PTO) and 8 holidays off annually.

How to Apply

Submit your resume through the listed posting or at: https://recruiting.paylocity.com/recruiting/jobs/All/e1e0b11b-1e4a-4390-8ed5-be5ffdff3a33/Bectran-INC.

• Applications will be accepted until the position is filled or the posting is removed.
• Applicants with disabilities may contact [email protected] to request reasonable accommodations during the hiring process.