Marketing Coordinator
Job Description
EyeSouth Partners is hiring a temporary, full-time Marketing Coordinator onsite in Atlanta, GA to deliver administrative and execution support for the Marketing department. This role supports day-to-day marketing initiatives connected to affiliate acquisitions, rebranding projects, TIN migrations, and doctor offboarding in partnership with the VP of Marketing.
Key Responsibilities
- Complete marketing workstream tasks for affiliate acquisitions, rebranding projects (Co-Branding and Full Rebranding), and TIN migrations using established EyeSouth playbooks and checklists.
- Partner with the PA to coordinate signage updates for new, rebranded, or consolidated practice locations, including vendor coordination for ordering and installation timelines.
- Collaborate with the Graphic Designer to update logos, visual assets, and brand elements across websites, print materials, digital platforms, and signage in accordance with approved brand guidelines.
- Work with digital partners to maintain and update practice directory listings and location information on the ESP website and affiliate websites, including name changes and address updates.
- Coordinate distribution of press releases, blog posts, and social media graphics announcing acquisitions, rebrands, and new locations.
- Ensure email signatures, patient-facing forms, and other collateral reflect current brand names and legal entity information.
- Assist with preparation and distribution of patient email communications and referring provider notices related to brand, ownership, and practice changes.
- Support internal and employee-facing communications and materials during rebranding and integration projects.
- Assist with maintaining or transitioning marketing platform accounts (including Hootsuite, Brevium, and SolutionReach) as affiliates consolidate or transition brands.
- Track project timelines and task completion across marketing checklists, including Smartsheet templates, for active acquisition, rebrand, and TIN migration projects.
- Execute tasks on schedule to avoid delays to other departments’ operational activities.
Required Qualifications
- Bachelor’s degree preferred in Marketing, Communications, Business, or a related field, or equivalent years of experience.
- 2–4 years of experience in a marketing coordinator, marketing administrator, or comparable administrative or operations support role.
- Strong organizational skills with the ability to manage multiple concurrent projects and deadlines.
- Excellent written and verbal communication skills.
- Comfort working with vendors and cross-functional partners including Operations, IT, HR, Compliance, RCM, and Accounting & Finance.
Preferred Qualifications
- Experience with social media management tools, website content management systems, or project tracking tools such as Smartsheet.
- Healthcare, multi-site, or multi-location business experience is a plus.
Technology
- Hootsuite
- Brevium
- SolutionReach
- Smartsheet
Benefits
- Medical
- Dental
- Vision
- 401k with Match
- HSA/FSA
- Telemedicine
- Generous PTO Package
- Employee Discounts and Perks
- Employee Assistance Program
- Group Life/AD&D
- Short Term Disability Insurance
- Long Term Disability Insurance