Campaign Marketing Manager

Gartner is hiring a Campaign Marketing Manager for an onsite role in Irving, TX 75039. You’ll lead integrated, multi-channel campaigns that help grow Gartner C-Level executive communities across North America, turning audience insights into measurable commercial outcomes. Compensation for this position is USD 86,000 - 118,000 per year.

How Gartner supports you

• Highly competitive compensation
• Hybrid work environment (working virtually and getting together with colleagues)
• Annual bonus plan based on company and individual performance, or a role-based, uncapped sales incentive plan
• Generous PTO
• 401k match up to $7,200 per year
• Opportunity to purchase company stock at a discount

What you’ll do

In this role, you’ll own the annual tactical campaign strategy and integrated marketing roadmap for assigned executive communities and role-based portfolios. You will build and deliver data-driven marketing tactics that support community growth, executive engagement, registrations, participation, and retention.

• Develop an integrated marketing roadmap and annual tactical strategy for multiple executive audiences
• Create audience-centric messaging and campaign frameworks aligned to C-Level executive priorities
• Partner with Community Program and Content teams to align marketing programs with member acquisition, engagement, and growth priorities
• Translate customer insights, behavioral data, market trends, and performance results into actionable campaign tactics
• Lead execution of multi-channel campaigns across email, digital, social, content, event promotion, and emerging channels
• Collaborate with cross-functional partners including Marketing Operations, Analytics, Content, Design, Digital Marketing, and Community teams
• Improve performance through segmentation, testing, personalization, and optimization
• Analyze results and recommend next steps based on metrics such as engagement, registrations, net new leads, and ROI

What you bring

• 4+ years of experience in B2B campaign marketing, integrated marketing, demand generation, growth marketing, or related disciplines
• Experience developing and executing audience-centric marketing strategies that drive measurable outcomes
• Hands-on experience using CRM and marketing automation platforms
• Demonstrated success marketing to executive or senior-level business audiences
• Strong analytical mindset with the ability to turn data and customer insights into marketing strategy
• Experience managing complex, multi-channel campaigns from strategy through execution and optimization
• Experience applying audience insights, segmentation, and customer journey strategies to drive measurable results
• Exceptional stakeholder management and cross-functional collaboration skills
• Strong project management skills with the ability to manage multiple initiatives simultaneously
• Excellent communication, presentation, and storytelling abilities
• Bachelor’s degree or equivalent experience

Nice to have

• Experience marketing to CIO, CISO, CFO, CHRO, CSCO, CDAO, or other executive audiences
• Background in subscription-based businesses, research organizations, professional services, membership organizations, or executive communities
• Experience working in a highly matrixed, fast-paced organization
• Familiarity with marketing automation, CRM, analytics, and campaign performance measurement tools

Why this role matters: This position sits at the core of Gartner C-Level Communities’ growth strategy. You will influence how senior executives discover, engage with, and experience Gartner’s executive communities, accelerating growth, deepening executive engagement, and supporting the future of one of Gartner’s fastest-growing businesses.