Technical Seo Marketing Jobs

1 job found

1d ago

Digital Marketing Director

DRIVE Law Firm Marketing Greenville, SC

Greenville, SC

1d ago

$70k - $80k/yr Full time Manager Campaign Management Data Analytics

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Job Description

Build digital growth that clients can measure. This senior leadership role leads the strategy, performance, and growth of a digital marketing department for law firm clients. You will own the team’s SEO and conversion vision, guide budget decisions, and drive results across organic and paid channels. The role is onsite in Greenville, SC, with a compensation range of $70,000 to $80,000 per year based on experience.

What you’ll get

100% paid health insurance for all employees
Dental and vision insurance
401(k) with company matching
Unlimited PTO plus paid holidays
Paid parental leave
Casual office attire
Life insurance
Relocation assistance

Responsibilities

Set and drive the overall SEO and digital marketing strategy across the client portfolio
Lead and develop a department including SEO specialists, content specialists, and paid media strategists
Own department budgets for link building, citations, content, and software, managing spend to return
Partner with the Director of Operations to improve efficiency, service quality, and delivery standards
Serve as an escalation point for complex client issues and strategy questions
Define and maintain standard operating procedures the team executes against, from onsite optimization to site architecture
Set SEO requirements for new web builds before launch, including site architecture, URL structure, and redirect planning
Prioritize and delegate work across the team, stepping into execution when needed
Direct technical SEO, including resolving 404s with 301 redirects and interpreting Google Search Console, GA4, and Core Web Vitals
Lead local SEO strategy, including ranking and optimizing Google Business Profiles in Google Maps
Push process improvements using AI to increase quality and speed of delivery
Build and show automations using scheduled tasks or Claude Code
Test and develop strategies for ranking in GEO and LLM-based search
Adapt quickly as search engines and AI search continue to change
Guide strategy across paid channels, including LSA, PPC, and paid social
Hold campaigns accountable to results using CPC, CTR, and cost per lead
Articulate SEO strategy, expected outcomes, and timelines to clients and account managers when needed

Requirements

5+ years in digital marketing with a track record of leading or mentoring others
Proven experience ranking service-based businesses for high-competition, high-volume keywords in both organic and local search
Hands-on experience with Ahrefs, Screaming Frog, SEMrush, Google Analytics (GA4), Google Search Console, and rank trackers
Experience running paid campaigns across Google Ads, Local Service Ads, and Meta Ads
Experience identifying and solving SEO problems with minimal direction
Hands-on experience with Claude Code
Law firm or legal marketing experience is a strong plus
Strong preference for showing screenshots of past wins from rank trackers, Google Analytics, and paid campaigns
Entrepreneurial leader with the conviction to see new ideas through
Genuinely energized by SEO and digital marketing, driven to get results for clients
Comfortable and effective in a fast-paced, growing company
Exceptional communication skills with clients, account managers, and your own team

Tools you’ll use

Google Search Console, GA4, Core Web Vitals
Ahrefs, AgencyAnalytics, Screaming Frog, BrightLocal, Local Falcon, Yoast
Claude Code
Google Business Profiles, Google Maps
Google Ads, Local Service Ads, Meta Ads (PPC)
Google Analytics and rank trackers

Job details

Role: Full-time, Monday to Friday
Location: Onsite in Greenville, SC 29607 (reliable commute or relocation required)
Compensation: $70,000 to $80,000 per year

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