Marketing Manager & Content Creator
Job Description
Image Outdoor Inc is hiring a hands-on Marketing Manager & Content Creator to grow brand visibility and drive high-quality homeowner leads.
Responsibilities
- Visit active construction projects to film and photograph completed work and in-progress results
- Plan, film, edit, and publish professional short-form content including reels and testimonial clips
- Create before-and-after posts to support service storytelling and customer proof
- Maintain a consistent posting cadence across Instagram, Facebook, TikTok, YouTube, and other relevant platforms
- Manage and optimize the Google Business Profile, including posts, photos, services, reviews, and local visibility
- Manage Yelp presence and support local marketing placements
- Run and optimize Meta advertising and oversee other marketing channels such as local magazines and directories
- Create marketing campaigns focused on generating qualified, high-intent homeowner leads
- Strengthen brand positioning through improved online reputation and customer engagement
- Coordinate supporting marketing materials including printed materials, project showcases, email campaigns, and promotional offers
- Track performance by lead source, cost per lead, conversion rates, and return on advertising spend
- Deliver weekly performance reporting with recommendations based on results
Requirements
- Proven experience marketing a construction, home-improvement, landscaping, outdoor-living, or similar local service business
- Strong video filming and editing skills
- Experience managing Google Business Profile, Yelp, Meta Ads, and social media platforms
- Knowledge of local SEO, reputation management, lead generation, and marketing analytics
- Ability to work independently, stay organized, and execute consistently
- Reliable transportation and availability to visit projects throughout the Los Angeles area
- Strong communication skills and a results-driven mindset
Technologies
- TikTok
- YouTube
- Google Business Profile
- Yelp
- Meta Ads
Work Location and Pay
- Location: Reseda, CA (onsite)
- Work type: In person
- Pay: USD $18 - $23 per hour
To Apply
- Send your résumé
- Include examples of videos and content you personally created
- List marketing accounts or campaigns you have managed
- Provide examples of measurable results, including leads generated and cost per lead
- Share your compensation expectations and availability