Marketing & Experience Director

Bon Appetit is hiring a remote-based Marketing & Experience Director for the San Francisco Bay Area, supporting a premier corporate dining account. In this role, you’ll help shape and deliver brand moments across multiple sites by partnering closely with the Image + Style team and on-site field teams, while leading customer experience activations that support satisfaction and revenue.

Role overview

You will manage retail, brand, communications, and food & beverage experiences while ensuring a consistent employee and guest experience across locations. The position includes quarterly travel to portfolio client sites, along with the opportunity to promote existing and new locations through fresh experience ideas and account-specific strategy.

Responsibilities

• Implement and uphold programming standards, marketing storytelling, and small business partnerships, coordinating a consistent employee experience across multiple sites
• Own retail look, brand management, communications, and food & beverage experiences, maintaining Bon Appétit’s standard of excellence and accuracy at every location
• Create and collaborate on client-facing materials, including decks, lookbooks, and guides
• Partner creatively with the Image + Style team to design experiences that increase satisfaction, participation, and revenue
• Use the activation toolkit to lead most efforts, and manage small-scale design projects with the design team for account-specific needs
• Support field teams on-site for brand activations, client needs, and account openings
• Proactively recommend retention-driving customer experience ideas
• Develop strategies to promote existing and new locations, improving sales and satisfaction
• Activate the brand internally through people programs and externally through signature customer experience initiatives (WOWS)

Requirements

• Passion for food and hospitality, with foundational knowledge of culinary trends and interest in sustainability
• BA/BS in Marketing, Communications, Public Relations, or Journalism (preferred)
• 5+ years of marketing, communications, or PR experience, either agency-side or in-house within restaurants or foodservice
• Proactive, assertive mindset with a track record of spotting and capturing growth opportunities, plus strong creative and strategic thinking
• Proficiency in Microsoft Office, Photoshop, Adobe Acrobat, Canva, and WordPress; design process experience is a plus
• Excellent writing skills, with strong grammar and attention to detail
• Highly organized, self-motivated professional who delivers excellence independently with minimal supervision
• Outstanding interpersonal and public speaking skills, with confidence engaging directly with clients

Location & travel

• Location: San Francisco Bay Area, CA (remote)
• Travel: Quarterly travel to portfolio client sites

Compensation

USD 125,000 - 135,000 per year.

Benefits

• Medical, Dental, Vision
• Life Insurance / AD, Disability Insurance
• Retirement Plan
• Paid Time Off, Holiday Time Off (varies by site/state)
• Associate Shopping Program
• Health and Wellness Programs
• Discount Marketplace
• Identity Theft Protection
• Pet Insurance
• Commuter Benefits
• Employee Assistance Program
• Flexible Spending Accounts (FSAs)
• Paid Parental Leave
• Personal Leave

Employee referral bonus

This position is eligible for an employee referral bonus. The referral process uses PeopleHub with a “job search” and an email link to apply, with status tracking via PeopleHub “referral tracking.” For Employee Referral guidelines, FAQs, and the Compass Employee Referral Policy, email [email protected].

Screening note

Certain positions may require Florida Level 2 background screening. Details: https://info.flclearinghouse.com/.