Marketing Data and Analytics Engineer

Fortune Media is hiring an early, foundational Marketing Data and Analytics Engineer to build governed marketing data pipelines across Salesforce and expand toward a broader CDP/ESP ecosystem.

Responsibilities

• Design, build, and maintain data pipelines connecting Salesforce Sales Cloud, Salesforce Marketing Cloud, and any future ESPs
• Integrate adjacent systems including event platforms, subscription tools, and analytics layers
• Ensure reliable, performant data syncs within the integration architecture between Sales Cloud and Marketing Cloud Connect and future ESPs/tools
• Evaluate and help implement future ESP and CDP tooling, including how data enters, moves through, and exits each system
• Maintain centralized documentation for data flows, field mappings, and transformation logic
• Establish and maintain a data dictionary with canonical definitions for contacts, leads, accounts, subscribers, and audience segments across systems
• Enforce data quality standards including deduplication, field validation, consent flags, and suppression logic to support a unified customer “golden record”
• Partner with the Salesforce Developer to ensure custom objects, fields, and automations align with governance standards
• Champion compliance hygiene for CAN-SPAM and GDPR, protecting opt-in/opt-out data integrity across marketing sends
• Build and maintain reporting frameworks covering email performance, audience health, list growth, and data quality metrics
• Deliver actionable insights to marketing and revenue stakeholders, including deliverability trends, segment performance, data decay, and contact coverage gaps
• Support attribution modeling and funnel reporting as Sales Cloud and Marketing Cloud mature
• Act as an internal expert and translator between marketing operations, engineering, and business stakeholders for data questions
• Collaborate with the Marketing Cloud Solutions Architect on technical implementation decisions
• Contribute to vendor evaluation and RFP processes for CDP and ESP investments

Requirements

• Demonstrated ability to solve complex, high-scale engineering problems with clean, efficient code
• Strong proficiency in at least one major programming language (e.g., Python, Go, Java) beyond basic scripting for data manipulation
• Expertise designing scalable, fault-tolerant distributed systems
• Deep understanding of system design trade-offs for enterprise data pipelines, including CAP theorem, latency vs. throughput, and synchronous vs. asynchronous processing
• Advanced data modeling knowledge beyond SQL, including optimization of NoSQL vs. relational schemas for high-performance retrieval in a CDP/CRM environment
• 2–6 years of experience in data, data engineering, marketing operations, or a martech-focused role
• Hands-on experience with Salesforce Sales Cloud and Salesforce Marketing Cloud, including where the systems connect and where they break
• SQL fluency, with ability to query, transform, and validate data independently
• Working knowledge of data governance concepts: data dictionaries, lineage, deduplication, and master data management
• Experience designing or maintaining data integrations via APIs, connectors, and ETL/ELT pipelines
• Strong documentation instincts to leave systems better-understood than found
• Comfort operating in ambiguity because the team is early and the roadmap is actively being shaped

Technologies

• Python, Go, Java
• SQL
• Salesforce Sales Cloud, Salesforce Marketing Cloud
• Marketing Cloud Connect
• NoSQL, Relational schemas

Benefits

• 20 vacation days and 2 personal days on top of 11 company holidays, plus an honour-based sick leave policy
• Health, dental, and vision coverage (90% paid for individuals and families) and flexible spending accounts with Fortune contributing to your HSA
• 401(k) plan
• Generous parental leave
• Dependent care, commuter, and cell phone benefits
• Tuition reimbursement program
• Commitment to an open, inclusive, and diverse work culture

Preferred

• Experience with Marketing Cloud Connect and Synchronized Data Extensions
• Knowledge of email deliverability fundamentals including sender reputation, list hygiene, and ISP feedback loops
• Exposure to ESP migration or evaluation projects
• Familiarity with CDP platforms (Salesforce Data Cloud, Segment, or similar) preferred
• Salesforce certification (e.g., Marketing Cloud Email Specialist, Administrator, or Data Cloud) preferred
• Experience in a media, publishing, or subscription business preferred

Location & Salary

• New York, NY (hybrid)
• USD 120,000 - 150,000 per year
• Minimum experience: 2 years

Current Stack & Roadmap

• CRM: Salesforce Sales Cloud
• Marketing Automation: Salesforce Marketing Cloud
• Integration: Marketing Cloud Connect
• On the roadmap: CDP evaluation and integration, ESP consolidation/migration