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2d ago

Marketing Data and Analytics Engineer

Fortune New York, NY

New York, NY

2d ago

$120k - $150k/yr Full time Marketing Application Support Business Systems

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Job Description

Fortune Media is hiring an early, foundational Marketing Data and Analytics Engineer to build governed marketing data pipelines across Salesforce and expand toward a broader CDP/ESP ecosystem.

Responsibilities

Design, build, and maintain data pipelines connecting Salesforce Sales Cloud, Salesforce Marketing Cloud, and any future ESPs
Integrate adjacent systems including event platforms, subscription tools, and analytics layers
Ensure reliable, performant data syncs within the integration architecture between Sales Cloud and Marketing Cloud Connect and future ESPs/tools
Evaluate and help implement future ESP and CDP tooling, including how data enters, moves through, and exits each system
Maintain centralized documentation for data flows, field mappings, and transformation logic
Establish and maintain a data dictionary with canonical definitions for contacts, leads, accounts, subscribers, and audience segments across systems
Enforce data quality standards including deduplication, field validation, consent flags, and suppression logic to support a unified customer “golden record”
Partner with the Salesforce Developer to ensure custom objects, fields, and automations align with governance standards
Champion compliance hygiene for CAN-SPAM and GDPR, protecting opt-in/opt-out data integrity across marketing sends
Build and maintain reporting frameworks covering email performance, audience health, list growth, and data quality metrics
Deliver actionable insights to marketing and revenue stakeholders, including deliverability trends, segment performance, data decay, and contact coverage gaps
Support attribution modeling and funnel reporting as Sales Cloud and Marketing Cloud mature
Act as an internal expert and translator between marketing operations, engineering, and business stakeholders for data questions
Collaborate with the Marketing Cloud Solutions Architect on technical implementation decisions
Contribute to vendor evaluation and RFP processes for CDP and ESP investments

Requirements

Demonstrated ability to solve complex, high-scale engineering problems with clean, efficient code
Strong proficiency in at least one major programming language (e.g., Python, Go, Java) beyond basic scripting for data manipulation
Expertise designing scalable, fault-tolerant distributed systems
Deep understanding of system design trade-offs for enterprise data pipelines, including CAP theorem, latency vs. throughput, and synchronous vs. asynchronous processing
Advanced data modeling knowledge beyond SQL, including optimization of NoSQL vs. relational schemas for high-performance retrieval in a CDP/CRM environment
2–6 years of experience in data, data engineering, marketing operations, or a martech-focused role
Hands-on experience with Salesforce Sales Cloud and Salesforce Marketing Cloud, including where the systems connect and where they break
SQL fluency, with ability to query, transform, and validate data independently
Working knowledge of data governance concepts: data dictionaries, lineage, deduplication, and master data management
Experience designing or maintaining data integrations via APIs, connectors, and ETL/ELT pipelines
Strong documentation instincts to leave systems better-understood than found
Comfort operating in ambiguity because the team is early and the roadmap is actively being shaped

Technologies

Python, Go, Java
SQL
Salesforce Sales Cloud, Salesforce Marketing Cloud
Marketing Cloud Connect
NoSQL, Relational schemas

Benefits

20 vacation days and 2 personal days on top of 11 company holidays, plus an honour-based sick leave policy
Health, dental, and vision coverage (90% paid for individuals and families) and flexible spending accounts with Fortune contributing to your HSA
401(k) plan
Generous parental leave
Dependent care, commuter, and cell phone benefits
Tuition reimbursement program
Commitment to an open, inclusive, and diverse work culture

Preferred

Experience with Marketing Cloud Connect and Synchronized Data Extensions
Knowledge of email deliverability fundamentals including sender reputation, list hygiene, and ISP feedback loops
Exposure to ESP migration or evaluation projects
Familiarity with CDP platforms (Salesforce Data Cloud, Segment, or similar) preferred
Salesforce certification (e.g., Marketing Cloud Email Specialist, Administrator, or Data Cloud) preferred
Experience in a media, publishing, or subscription business preferred

Location & Salary

New York, NY (hybrid)
USD 120,000 - 150,000 per year
Minimum experience: 2 years

Current Stack & Roadmap

CRM: Salesforce Sales Cloud
Marketing Automation: Salesforce Marketing Cloud
Integration: Marketing Cloud Connect
On the roadmap: CDP evaluation and integration, ESP consolidation/migration

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