Digital Marketing Specialist

The Digital Marketing Specialist position at Wycliffe Bible Translators is an on site role based in Orlando, Florida. The role focuses on guiding the online giving experience and donor journey through strategic digital fundraising, developing and executing online campaigns, and partnering with Marketing leadership to deepen donor engagement. A bachelor’s degree in marketing or a related field and a minimum of two years of experience are required.

Responsibilities

• Faithfully and regularly pray for the ongoing work of Bible translation and for people from around the world to experience transformation.
• Act as an organizational representative presenting the global ministry of Wycliffe and encouraging interested individuals, organizations and churches to participate in the work of Bible translation.
• Work alongside the Director of Sustained Giving and other team members to:
  • Plan and develop online digital marketing campaigns to help meet established KPIs for Marketing initiatives based on organizational objectives.
  • Create copy and wireframes and assist in WordPress builds, as needed, to launch campaigns. Campaigns will include lead generation, the Wycliffe Prayer Community, church partnerships, the gift catalog, appeals and digital giving days, as well as always-on involvement opportunities throughout wycliffe.org.
  • Execute WordPress pages using the Elementor builder.
  • Use analytics tools such as Google Analytics and SEMrush to track and report campaign performance and provide actionable insights.
• Create copy for multichannel direct mail and digital fundraising and advocacy pieces with emphasis on user experience, including FrontLines, the gift catalog, direct mail letters, stewardship reports and Wycliffe Foundation pieces.
• Collaborate with the content, design, video, social and email teams to align fundraising efforts with organizational content, branding and voice.
• Stay current in nonprofit fundraising and marketing best practices, search engine optimization trends, and writing and editing practices for appropriate voice and AP Style.
• Keep up to date with developments in web technologies, marketing tools and analytics platforms.
• Experiment with new tools and techniques, including AI, to continuously enhance marketing efforts.
• Perform other duties as assigned by the Director of Sustained Giving.
• Must have a strong, reliable internet and phone connection and be based in the United States.
• Ability to travel domestically 2-4 times per year to Orlando, Florida.

Requirements

• Spiritual Bona Fide Occupational Qualification (BFOQ): Demonstrates desire and ability to support corporate biblical and religious goals and participate in regular work-related spiritual activities without reservation; be a consistent witness for Jesus Christ, maintaining a courteous, Christ-like attitude in all communications.
• Humility: Works well within a team, gives appropriate credit to others, accepts feedback, and remains teachable.
• Serving Others: Builds constructive relationships, practices active listening, and fosters positive staff interactions and service standards.
• Adaptability: Adjusts to changes in the work environment and remains composed under shifting circumstances.
• Planning & Organizing: Prioritizes tasks, manages resources efficiently, sets goals, and coordinates team efforts as needed.
• Writing Skills: Communicates clearly in diverse settings, edits for grammar and style, and interprets written information accurately.
• Problem Solving: Demonstrates strong analytical abilities, accuracy, and sound judgment.
• Results-Driven: Independent, proactive, and energized by achieving measurable outcomes.
• Customer Focus: Delivers high quality work with prompt attention to results.
• Interpersonal Communication: Communicates effectively with colleagues at all levels and fosters positive working relationships.
• Physical Demands: Prolonged computer use and color vision required.
• Technical Skills: Solid understanding of WordPress, Google Analytics 4, SEMrush, and other analytics tools; basic WordPress training and familiarity with common builders; comfortable with Google Workspace (Docs, Sheets, Drive, Mail, Calendar).

Technologies

• WordPress, Google Analytics 4, SEMRush, Elementor, Google Workspace

Benefits

• Medical, dental, vision and life insurance options
• Health Savings Account (HSA) and Flexible Spending Account (FSA)
• 403b retirement savings account with matching
• Paid time off (up to 10 vacation days in the first year)
• Paid sick time off (up to 8 hours per month)
• 10+ paid holidays
• Short-term disability pay

Spiritual and Personal Commitments

• Demonstrate a personal commitment to Jesus Christ, as evidenced by your personal testimony.
• Identify with and participate in a church and proactively seek to grow your faith in Christ.
• Establish and maintain a team of prayer partners (minimum 3-5) to support ministry at Wycliffe.
• Actively participate in corporate prayer and devotional times.
• Maintain an exemplary standard of biblical ethics, behavior and conduct.
• Abide by Wycliffe's ethics, behavior and conduct standards at all times.
• Demonstrate Christ-like maturity in interactions with good judgment grounded in biblical values.
• Incorporate faith and Wycliffe's core values in daily work.
• Follow Christ faithfully and allow Scripture to guide decisions and growth.
• Collaborate intentionally with humility, pursuing cross-departmental teamwork.
• Be agile in learning, pursuing personal and professional growth.
• Exhibit excellent stewardship of resources and responsibilities.
• Demonstrate discernment by seeking alignment with God's purposes in work.

Compensation

The hiring pay range for this position is $26.21 - $29.67 per hour. This range reflects Wycliffe's nonprofit ministry environment. Actual pay may vary based on qualifications, skills and experience, required training or certifications, budget, and other applicable factors.

About Wycliffe Bible Translators

For more than eight decades, Wycliffe Bible Translators, Inc. has worked to ensure that people from every nation, tribe, language and people have access to God's Word in a language and format they can clearly understand. Wycliffe acts as a catalyst in the global Bible translation movement, partnering with thousands of organizations worldwide to advance translation efforts. The organization's mission is to serve the global body of Christ by facilitating Bible translation so people can encounter God through His Word. Wycliffe is a distinctly Christian community that encourages staff to flourish by using their gifts in service of Bible translation. Prayer and ethical conduct are foundational to the work culture, and staff are encouraged to actively participate in faith-based practice while contributing to the Great Commission. This is a unique opportunity to contribute to a worldwide ministry through marketing and outreach.