Chief Marketing Officer

Vero Exteriors invites a strategic Chief Marketing Officer to steer growth across markets from our Phoenix onsite operation. This executive role offers a seat at the leadership table, the autonomy to shape strategy and staffing, and a culture grounded in accountability and measurable results. The compensation range is USD 150,000 to 180,000 per year, accompanied by health, dental, and vision coverage, paid time off and holidays, the gear to perform at the highest level, and a real voice in where the company goes next.

Responsibilities

• Oversee all marketing functions across every market and channel.
• Own the strategy, the budget, the team, and the performance targets.
• Collaborate directly with ownership and operate as a peer to the heads of Sales, Operations, and Production.
• Deliver qualified, confirmed appointments at target cost in current markets.
• Architect the marketing organization, systems, and playbook to support the next stage of growth.

Requirements

• 8+ years of marketing leadership, including at least 3 years in a senior VP/CMO role within a home services, construction, or comparable B2C business.
• A proven track record of elevating a marketing function from working to high performance by building, refining, and scaling programs.
• Experience managing a multi-million dollar marketing budget with clear, measurable ROI.
• Strong operator-level fluency in paid media across multiple platforms, with expertise in modern bidding, attribution, and large-scale creative testing.
• Hands-on leadership of a CRM and marketing automation environment end-to-end, including integration points between marketing, sales, and reporting.
• Comfort directing both AI-assisted creative workflows and traditional production, knowing when each approach is appropriate.
• Data fluency; ability to read dashboards ahead of briefs and defend a CAC target in front of CFOs.
• Leadership presence; able to guide a media plan to ownership in the morning, draft the creative brief in the afternoon, and coach a junior marketer in the evening.
• Bachelor's degree required; MBA or equivalent executive experience a plus.

Technologies: CRM, Marketing automation

Benefits

• Health, dental, and vision coverage
• PTO and paid holidays
• Equipment and tools to perform at the highest level
• A seat at the executive table and a real voice in the company’s direction

What sets the right candidate apart

• Experience scaling a regional home services brand into multiple markets
• Background managing external lead generation partners and driving performance
• A point of view on attribution, lead quality feedback loops, and closing the marketing-to-sales loop
• High agency, low ego, and a bias toward action and execution

How to apply

Apply directly through this listing. Include your resume, a short note on why this role interests you, and one example of marketing work you’re proud of (campaign, channel build, team turnaround, or another representation of your range).

Application Question: Complete Culture Index Survey: https://surveys.cultureindex.com/s/XqZRAjoSk9/110393

Education

• Bachelor's degree required; MBA or equivalent executive experience a plus
• High school or equivalent (Preferred)

Location

Phoenix, AZ 85027 (onsite). This is an in person role.