Bilingual Marketing Specialist (Spanish) – Home Care

Based in Woodbury, NJ, this onsite role blends local outreach with on-the-road engagement to Spanish-speaking communities, strengthening referral partnerships in healthcare for a home care agency. The position offers a 401(k) plan and a flexible schedule, supporting work-life balance while advancing meaningful community work.

Benefits

• 401(k)
• Flexible schedule

Responsibilities

• Design and implement outreach campaigns aimed at Spanish-speaking communities
• Establish and nurture relationships with referral sources including hospitals, clinics, social workers, and community organizations
• Lead community outreach through events, networking, and local partnerships
• Promote home care services to drive client referrals and boost brand visibility
• Create and translate marketing materials such as flyers, social media posts, and email campaigns in both Spanish and English
• Oversee and grow social media channels focused on bilingual audiences
• Monitor outreach activity, leads, and overall marketing performance
• Coordinate with internal teams to ensure messaging consistency and service alignment

Requirements

• Fluent in Spanish and English, with strong written and spoken skills
• Must be able to commute to Woodbury, NJ
• Willingness to travel up to 75 percent (preferred)
• Experience using CRM tools

Technologies

• CRM tools

Compensation

Hourly rate: $50.00 – $80.00 per hour

Employment Type

• Full-time
• Part-time
• Per diem