Marketing & Communications Specialist
Job Description
The Marketing & Communications Specialist will be an integral part of Camarena Health’s in-house marketing team, supporting mission-driven brand communication across digital and print channels. This onsite role in Madera, CA focuses on content development, campaign coordination, community outreach, and consistent engagement with internal and external audiences.
Role Responsibilities
- Partner with leadership and departments to develop internal communication strategies.
- Assist with planning and executing marketing campaigns for community outreach, events, and service line promotions.
- Write and edit clear, concise, and engaging content for blogs, brochures, posters, and other print materials.
- Maintain consistency in voice and visual branding across all marketing materials.
- Support the execution of one-off and annual campaigns as assigned.
- Coordinate with vendors and outside agencies to manage timelines, approvals, and asset delivery.
- Represent the marketing team at internal meetings and external events when needed.
- Assist in designing, implementing, and producing campaign content across mixed media platforms, including digital, print, and television.
- Support the design and implementation of community engagement materials for mixed media channels.
- Oversee and regularly publish content to social media accounts, including Facebook, Instagram, LinkedIn, and YouTube.
- Monitor Google and social reviews and engage the community through community management.
- Maintain technical proficiency and stay current with digital marketing trends to effectively communicate Camarena Health’s message.
- Manage multiple projects concurrently, meeting deadlines and prioritizing tasks effectively.
- Work closely with the Marketing Manager to confirm project scopes, timelines, and deliverables.
- Maintain organized records of files and projects for easy access and collaboration.
- Collaborate with team members to brainstorm ideas and refine concepts, including participation in team meetings.
- Use design software such as Adobe Creative Suite and Canva (including tools like Photoshop, Illustrator, and InDesign) to create high-quality designs.
- Review completed content for accuracy, quality, and compliance with brand guidelines prior to finalization, and complete revisions based on feedback.
- Attend and actively participate in required meetings and training sessions.
- Work flexible or extended hours when necessary to meet deadlines.
- Demonstrate awareness of, and compliance with, Camarena Health’s mission to provide health care access and support services for the community.
- Maintain confidentiality and respect proprietary and sensitive information.
- Perform other marketing and communications duties as assigned by the supervisor.
Requirements
- Bachelor’s Degree in Marketing, Communications, or a related field (required).
- Professional experience in marketing, communications, public relations, or a similar role.
- Hands-on experience in social media management.
- Exceptional media writing skills (preferred).
- Ability to meet deadlines.
- Excellent communication and customer service skills.
- Experience with Windows and Mac operating systems.
- Experience with Microsoft Office.
- Experience with Adobe Creative Cloud (preferred).
- English/Spanish bilingual skills (plus).
- Experience in the healthcare sector (plus).
- Ability to sit at a desk and work on a computer for extended periods.
- Ability to lift up to 20 pounds occasionally.
- Adequate vision to review detailed design elements on a computer screen and in print.
- Ability to communicate effectively with team members and stakeholders.
Technologies
- Adobe Creative Suite
- Canva
- Photoshop
- Illustrator
- InDesign
- YouTube
- Windows
- Mac
- Microsoft Office
Location and Compensation
Location: Madera, CA (onsite)
Pay: USD 25 per hour
Expectations
- Strong written and verbal communication skills across formats.
- Strategic thinking with a creative mindset and attention to detail.
- Ability to collaborate in a team environment and also work independently.
- Comfort with fast-paced project cycles and shifting priorities.
- Staying current on marketing trends and tools, especially in healthcare and digital media.
- Punctuality, reliability, and strong time management.