Wellness Clinic Marketing & Content Coordinator
Job Description
Calm Spirit Acupuncture and Wellness is seeking a part-time Marketing & Content Coordinator to support an integrative wellness practice in Arvada, Colorado. This hybrid role combines weekly social content creation with clinic-focused photography and ongoing email and SEO blog support, along with tracking and reporting to understand what drives results.
You will create authentic, clinic-based content, coordinate distribution across multiple platforms, and help amplify providers, services, patient education, promotions, and community events. Time commitment is approximately 20–25 hours per week, including regular in-person visits to capture fresh content.
Position Details
- Location: Arvada, CO (hybrid, with regular in-person content creation at the clinic)
- Schedule: Approximately 20–25 hours per week
- Job type: Part time
- Salary: USD 32,000 per year
- Work location: Hybrid remote in Arvada, CO 80004
- Arrangement: Primarily a part-time employee arrangement; open to discussing a monthly retainer/project-based structure with an experienced marketing professional focused on defined monthly deliverables
- Compensation: Competitive and based on experience and proposed structure
Social Media & Content
- Create approximately 5 original pieces of content per week
- Post and cross-post strategically across Instagram, Facebook, TikTok, LinkedIn, Google Business, Yelp, and other relevant platforms
- Create and edit short-form videos, Reels, educational clips, and promotional content
- Write engaging captions and clear calls to action
- Maintain a consistent content calendar
- Regularly feature providers, services, patient education, promotions, community involvement, and events
- Repurpose strong content across multiple platforms when appropriate
In-Clinic Content Creation
- Be present in the Arvada clinic approximately 2–3 times per week as needed to capture fresh content
- Take authentic photos and videos of providers, treatments, services, and the clinic environment
- Help providers create simple, engaging educational videos about treatments and conditions they work with
- Build and organize an ongoing library of photos and videos that can be repurposed for future marketing
- Identify content opportunities proactively rather than waiting for direction
Email & Blog Content
- Write and send 2 email newsletters per month
- Write 1 educational, SEO-focused blog per month
- Repurpose relevant social content into newsletters, blogs, and other marketing materials
- Help create campaigns that encourage former patients to return and existing patients to explore additional services
Marketing, Events & Creative Projects
- Help promote and document community events, sponsorships, and clinic events
- Develop creative campaigns, promotions, referral opportunities, and community partnerships
- Assist with marketing materials such as posters, handouts, digital displays, and promotional pieces as needed
- Bring new ideas for reaching potential patients and increasing awareness of services
- Pay attention to what is getting results and adjust content accordingly
Tracking & Accountability
- Track marketing projects and content completed each week
- Provide a brief weekly update covering what was completed, what is in progress, notable results, and priorities for the following week
- Provide a simple monthly marketing overview including social engagement, email performance, website traffic when available, trackable campaign-generated leads, and recommendations based on what appears to be working
Requirements
- Experience with social media, content creation, digital marketing, or a related field
- Comfortable taking photos and shooting/editing short-form video
- A strong writer who can make health and wellness information engaging and easy to understand
- Highly organized, able to manage a recurring content calendar and deadlines
- Proactive and naturally identifies marketing opportunities
- Can work independently and take ownership of projects
- Comfortable approaching providers to help them create content
- Understands that marketing is about results, not posting for the sake of posting
- Interest in health, wellness, integrative medicine, or natural healthcare
Benefits
- Employee discount
- Flexible schedule