Senior Content Marketing Specialist

Ripple's enterprise fintech team, operating onsite in Miami, is looking for a Senior Content Marketing Specialist to help shape messaging across the buyer's journey. This hands-on writing role crafts campaign content, long-form thought leadership, SEO-optimized solution pages, customer case studies, and product launch collateral for enterprise fintech audiences. The position requires 5+ years of B2B SaaS content experience and a proven ability to translate complex product details into clear business value.

Responsibilities

• Write multiple pieces per week across formats including multi-touch email campaigns, landing pages, long-form thought leadership, ebooks, solution guides, case studies, and product launch materials.
• Develop SEO-optimized content such as keyword-targeted solution pages, blog posts aligned to search intent, and on-page metadata.
• Translate complex product and technical documentation into business-value narratives for both C-level and practitioner audiences.
• Collaborate with product marketing managers to internalize positioning, messaging, and campaign objectives before writing.
• Build and maintain customer proof content, including case studies, quote libraries, and success story assets for sales enablement.
• Partner with demand generation on content performance, A/B testing, and conversion optimization.
• Maintain brand voice consistency and edit content based on stakeholder feedback across a high-volume, fast-moving pipeline.

Requirements

• 5+ years writing B2B SaaS content in fintech, financial services, ERP, or enterprise software.
• A portfolio demonstrating range across campaign copy, long-form content, customer stories, and technical product content.
• Ability to write credibly for senior finance and accounting audiences, with an understanding of how enterprise buying decisions get made.
• Experience with SEO content strategy: keyword research, on-page optimization, and search intent mapping.
• Outstanding command of AP Style, with meticulous attention to accuracy, grammar, and brand consistency.
• Ability to manage 10-15 content projects simultaneously without sacrificing quality.
• Comfort learning complex technical topics quickly and synthesizing source material into clear narratives with minimal hand-holding.

Benefits

• Competitive salary, bonuses, and equity
• Competitive benefits that cover physical and mental healthcare, retirement, family forming, and family support
• Employee giving match
• Mobile phone stipend
• R&R days to rest and recharge
• Generous wellness reimbursement and weekly onsite and virtual programming
• Generous vacation policy - work with your manager to take time off when you need it
• Industry-leading parental leave policies and family planning benefits
• Catered lunches, fully-stocked kitchens with premium snacks and beverages, and plenty of fun events

The Work

Ripple's enterprise fintech solutions team is expanding, and this role seeks a Senior Content Marketing Specialist who can write with authority for sophisticated financial services audiences. This is a hands-on writing position spanning campaign content, long-form thought leadership, SEO-optimized solution pages, customer case studies, and product launch collateral. You will take strategic briefs from the product marketing team and produce polished, persuasive content that resonates with both a CFO evaluating enterprise software and a finance professional assessing technical capabilities. Every asset must be accurate, defendable, and useful.